Skip to content

Insider · CIK 0001497617

Janet L Rolle

director

Files at BZFD (BuzzFeed, Inc.). First filing Dec 17, 2024, latest Sep 17, 2025.

In brief

Janet L Rolle files SEC Form 4 as director at BZFD (BuzzFeed, Inc.). Since Dec 17, 2024, Janet L Rolle has reported 0 open-market buys worth $0 and 3 open-market sells worth $207k, the latest filed on Sep 17, 2025.

A track record needs three past buys with six months of prices behind them; Janet L Rolle has 0, so none is measured yet.

The newest scored trade: sold $48k of BZFD on Sep 12, 2025, filed Sep 17, 2025, scored 42 (moderate).

Track record
Not enough history
Fewer than three past buys with six months of prices.
Median 6-month excess
-
after past buys, n = 0
Hit rate
-
past buys that beat the index over 6 months
Open-market trades
0 / 3
$0 bought, $207k sold

Where the trades landed

Last year at the company this insider has traded most, with each buy and sell on the bar it happened.

BZFD: BuzzFeed, Inc.

BZFDOct 9, 2026 · close 1.19

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value. Click a marked bar to open the signal.Charts by TradingView Lightweight Charts™

Signals

This insider’s open-market buys and sells, scored.

ScoreCompanyValueHoldingsPrice contextFiled
42Moderate
BZFDsell 3
BuzzFeed, Inc.
$48k
23,907 shares
-18%+23% from low-63% from high
27Weak
BZFDsell
BuzzFeed, Inc.
$52k
24,474 shares
-17%+31% from low-60% from high
30Weak
BZFDsell
BuzzFeed, Inc.
$108k
30,801 shares
-20%-

Planned sales

Form 144 notices this insider filed before selling restricted or control stock, newest first.

FiledCompanySharesValueSale datePast 3 months
May 12, 2026 BZFD
BuzzFeed, Inc.
60,107
0.16% of outstanding
$100kMay 12, 2026none
Sep 15, 2025 BZFD
BuzzFeed, Inc.
37,092
0.10% of outstanding
$74kSep 12, 2025none

Transactions

Every row this insider has filed, 35 in all, newest first.

DateCompanyTransactionSharesPriceValueHoldings afterFiled
Sep 2, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+21,701$0.00$0330,07340 d ago
Sep 2, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-21,701$0.00$065,10440 d ago
Jul 21, 2026BZFD
BuzzFeed, Inc.
AGrant or award
Restricted Stock Unitsderivative
+86,805$0.00$086,805Jul 23, 2026
May 26, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+23,283$0.00$0203,599May 28, 2026
May 26, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+104,773$0.00$0308,372May 28, 2026
May 26, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-23,283$0.00$00May 28, 2026
May 26, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-104,773$0.00$00May 28, 2026
May 12, 2026BZFD
BuzzFeed, Inc.
AGrant or award
Class A Common Stock
+23,282$0.00$0180,316May 12, 2026
May 12, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-23,282$0.00$023,283May 12, 2026
Mar 1, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+34,924$0.00$0157,034Mar 2, 2026
Mar 1, 2026BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-34,924$0.00$0104,773Mar 2, 2026
Feb 12, 2026BZFD
BuzzFeed, Inc.
AGrant or award
Restricted Stock Unitsderivative
+46,565$0.00$046,565Feb 17, 2026
Feb 12, 2026BZFD
BuzzFeed, Inc.
AGrant or award
Restricted Stock Unitsderivative
+139,697$0.00$0139,697Feb 17, 2026
Dec 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+11,897$0.00$0122,110Dec 3, 2025
Dec 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-11,897$0.00$00Dec 3, 2025
Sep 12, 2025BZFD
BuzzFeed, Inc.
SOpen-market sale
Class A Common Stock
-23,907$2.00$48k110,213Sep 17, 2025
Sep 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+11,897$0.00$0134,120Sep 3, 2025
Sep 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-11,897$0.00$011,897Sep 3, 2025
Jun 16, 2025BZFD
BuzzFeed, Inc.
SOpen-market sale
Class A Common Stock
-24,474$2.11$52k122,223Jun 17, 2025
Jun 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+11,897$0.00$0146,697Jun 3, 2025
Jun 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-11,897$0.00$023,794Jun 3, 2025
Mar 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+11,896$0.00$0134,800Mar 4, 2025
Mar 1, 2025BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-11,896$0.00$035,691Mar 4, 2025
Feb 7, 2025BZFD
BuzzFeed, Inc.
AGrant or award
Restricted Stock Unitsderivative
+47,587$0.00$047,587Feb 11, 2025
Dec 13, 2024BZFD
BuzzFeed, Inc.
SOpen-market sale
Class A Common Stock
-30,801$3.50$108k122,904Dec 17, 2024
Dec 1, 2024BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+19,228$0.00$0153,705Dec 2, 2024
Dec 1, 2024BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-19,228$0.00$00Dec 2, 2024
Nov 15, 2024BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+1,674$0.00$0134,477Nov 19, 2024
Nov 15, 2024BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-1,674$0.00$00Nov 19, 2024
Feb 15, 2024BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+6,693$0.00$0287,083Feb 20, 2024
Feb 15, 2024BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-6,693$0.00$020,082Feb 20, 2024
Dec 3, 2023BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+29,034$0.00$0280,390Dec 5, 2023
Dec 3, 2023BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-29,034$0.00$00Dec 5, 2023
Nov 15, 2023BZFD
BuzzFeed, Inc.
MOption exercise
Class A Common Stock
+6,694$0.00$0251,356Nov 16, 2023
Nov 15, 2023BZFD
BuzzFeed, Inc.
MOption exercise
Restricted Stock Unitsderivative
-6,694$0.00$026,775Nov 16, 2023

Questions about Janet L Rolle

Answered from the filings on this page, as of the latest one.

Is Janet L Rolle buying or selling?

Not in the last 12 months. Janet L Rolle's latest open-market trade on SEC Form 4 was sold $48k of BZFD on Sep 12, 2025.

How did Janet L Rolle's past buys perform?

Not measured yet. InsiderTell needs three past buys with six months of prices to publish a track record, and Janet L Rolle has 0.

Where does Janet L Rolle file Form 4?

Janet L Rolle has filed Form 4 at BZFD (BuzzFeed, Inc.). A Form 4 is required of officers, directors and holders of more than 10% of a share class within two business days of a trade.

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Janet L Rolle: insider trades and track record | InsiderTell