Insider · CIK 0001829969
Kuanling Amy Yeh
Files at MAX (MediaAlpha, Inc.). First filing Aug 18, 2025, latest Sep 25, 2026.
In brief
Kuanling Amy Yeh files SEC Form 4 as officer at MAX (MediaAlpha, Inc.). Since Aug 18, 2025, Kuanling Amy Yeh has reported 0 open-market buys worth $0 and 15 open-market sells worth $1.1M, the latest filed on Sep 25, 2026.
A track record needs three past buys with six months of prices behind them; Kuanling Amy Yeh has 0, so none is measured yet.
The newest scored trade: sold $28k of MAX on Sep 25, 2026, filed Sep 25, 2026, scored 15 (weak), under a 10b5-1 plan. In the last 12 months: 0 buys worth $0 and 14 sells worth $1.0M.
Where the trades landed
Last year at the company this insider has traded most, with each buy and sell on the bar it happened.
MAX: MediaAlpha, Inc.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value. Click a marked bar to open the signal.Charts by TradingView Lightweight Charts™
Signals
This insider’s open-market buys and sells, scored.
| Score | Company | Value | Holdings | Price context | Filed |
|---|---|---|---|---|---|
| 15Weak | MediaAlpha, Inc. | $28k 3,000 shares | -1% | +29% from low-35% from high | |
| 16Weak | MediaAlpha, Inc. | $36k 3,000 shares | -1% | +68% from low-16% from high | |
| 6Weak | MediaAlpha, Inc. | $163k 12,000 shares | -2% | +84% from low-8% from high | |
| 22Weak | MediaAlpha, Inc. | $187k 13,000 shares | -2% | +96% from low-1% from high | |
| 16Weak | MediaAlpha, Inc. | $33k 3,000 shares | -1% | +66% from low-13% from high | |
| 15Weak | MediaAlpha, Inc. | $27k 3,000 shares | -1% | +27% from low-34% from high | |
| 5Weak | MediaAlpha, Inc. | $97k 12,000 shares | -2% | +12% from low-41% from high | |
| 15Weak | MediaAlpha, Inc. | $28k 3,000 shares | -1% | +26% from low-34% from high | |
| 15Weak | MediaAlpha, Inc. | $28k 3,000 shares | -1% | +27% from low-34% from high | |
| 15Weak | MediaAlpha, Inc. | $31k 3,000 shares | -1% | +41% from low-26% from high | |
| 4Weak | MediaAlpha, Inc. | $88k 12,000 shares | -3% | 0% from low-48% from high | |
| 16Weak | MediaAlpha, Inc. | $34k 3,000 shares | -1% | +52% from low-17% from high | |
| 16Weak | MediaAlpha, Inc. | $39k 3,000 shares | -1% | +60% from low-13% from high | |
| 22Weak | MediaAlpha, Inc. | $201k 15,000 shares | -4% | +77% from low-3% from high | |
| 0Weak | MediaAlpha, Inc. | $61k 6,000 shares | -1% | +33% from low-52% from high |
Planned sales
Form 144 notices this insider filed before selling restricted or control stock, newest first.
| Filed | Company | Shares | Value | Sale date | Past 3 months |
|---|---|---|---|---|---|
| Jul 16, 2026 | MAX MediaAlpha, Inc. | 28,000 0.05% of outstanding | $406k | Jul 16, 2026 | $157k |
| May 15, 2026 | MAX MediaAlpha, Inc. | 21,000 0.04% of outstanding | $169k | May 15, 2026 | $87k |
| Mar 6, 2026 | MAX MediaAlpha, Inc. | 9,000 0.02% of outstanding | $93k | Mar 6, 2026 | $362k |
| Jan 16, 2026 | MAX MediaAlpha, Inc. | 15,000 0.03% of outstanding | $172k | Jan 16, 2026 | $240k |
| Jan 2, 2026 | MAX MediaAlpha, Inc. | 3,000 0.01% of outstanding | $39k | Jan 2, 2026 | $201k |
| Dec 12, 2025 | MAX MediaAlpha, Inc. | 3,000 0.01% of outstanding | $39k | Dec 12, 2025 | $162k |
| Dec 10, 2025 | MAX MediaAlpha, Inc. | 12,000 0.02% of outstanding | $162k | Dec 10, 2025 | none |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | 6,000 0.01% of outstanding | $61k | Aug 15, 2025 | none |
Transactions
Every row this insider has filed, 45 in all, newest first.
| Date | Company | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|---|
| Sep 25, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $9.40 | $28k | 546,091 | 19 d ago |
| Sep 4, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $12.00 | $36k | 549,091 | 35 d ago |
| Aug 14, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -12,000 | $13.55 | $163k | 541,985 | Aug 17, 2026 |
| Aug 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +5,303 | $0.00 | $0 | 547,288 | Aug 17, 2026 |
| Aug 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +4,803 | $0.00 | $0 | 552,091 | Aug 17, 2026 |
| Aug 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -5,303 | $0.00 | $0 | 10,607 | Aug 17, 2026 |
| Aug 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -4,803 | $0.00 | $0 | 28,819 | Aug 17, 2026 |
| Jul 16, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -10,000 | $14.51 | $145k | 556,985 | Jul 17, 2026 |
| Jul 17, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $13.95 | $42k | 553,985 | Jul 17, 2026 |
| Jun 26, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $11.16 | $33k | 566,985 | Jun 26, 2026 |
| Jun 5, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $8.89 | $27k | 569,985 | Jun 5, 2026 |
| May 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +5,303 | $0.00 | $0 | 580,182 | May 19, 2026 |
| May 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +4,803 | $0.00 | $0 | 584,985 | May 19, 2026 |
| May 15, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -12,000 | $8.05 | $97k | 572,985 | May 19, 2026 |
| May 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -5,303 | $0.00 | $0 | 15,910 | May 19, 2026 |
| May 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -4,803 | $0.00 | $0 | 33,622 | May 19, 2026 |
| Apr 10, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $9.25 | $28k | 574,879 | Apr 10, 2026 |
| Mar 27, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $9.44 | $28k | 577,879 | Mar 27, 2026 |
| Mar 15, 2026 | MAX MediaAlpha, Inc. | AGrant or award Class A Common Stock | +186,900 | $0.00 | $0 | 580,879 | Mar 17, 2026 |
| Mar 15, 2026 | MAX MediaAlpha, Inc. | AGrant or award Performance Restricted Stock Units (2026 PRSUs)derivative | +62,300 | $0.00 | $0 | 62,300 | Mar 17, 2026 |
| Mar 6, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $10.34 | $31k | 393,979 | Mar 6, 2026 |
| Feb 13, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -12,000 | $7.31 | $88k | 381,662 | Feb 17, 2026 |
| Feb 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +5,210 | $0.00 | $0 | 386,872 | Feb 17, 2026 |
| Feb 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +5,303 | $0.00 | $0 | 392,175 | Feb 17, 2026 |
| Feb 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +4,804 | $0.00 | $0 | 396,979 | Feb 17, 2026 |
| Feb 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -5,210 | $0.00 | $0 | 0 | Feb 17, 2026 |
| Feb 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -5,303 | $0.00 | $0 | 21,213 | Feb 17, 2026 |
| Feb 15, 2026 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -4,804 | $0.00 | $0 | 38,425 | Feb 17, 2026 |
| Jan 16, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $11.48 | $34k | 393,662 | Jan 16, 2026 |
| Jan 2, 2026 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $12.95 | $39k | 396,662 | Jan 2, 2026 |
| Dec 10, 2025 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -12,000 | $13.49 | $162k | 402,662 | Dec 12, 2025 |
| Dec 12, 2025 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -3,000 | $13.16 | $39k | 399,662 | Dec 12, 2025 |
| Nov 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock | +5,209 | $0.00 | $0 | 404,556 | Nov 18, 2025 |
| Nov 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock | +5,303 | $0.00 | $0 | 409,859 | Nov 18, 2025 |
| Nov 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock | +4,803 | $0.00 | $0 | 414,662 | Nov 18, 2025 |
| Nov 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative | -5,209 | $0.00 | $0 | 5,210 | Nov 18, 2025 |
| Nov 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative | -5,303 | $0.00 | $0 | 26,516 | Nov 18, 2025 |
| Nov 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative | -4,803 | $0.00 | $0 | 43,229 | Nov 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +5,210 | $0.00 | $0 | 395,241 | Aug 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +5,303 | $0.00 | $0 | 400,544 | Aug 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Class A Common Stock10b5-1 | +4,803 | $0.00 | $0 | 405,347 | Aug 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | SOpen-market sale Class A Common Stock10b5-1 | -6,000 | $10.20 | $61k | 399,347 | Aug 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -5,210 | $0.00 | $0 | 10,419 | Aug 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -5,303 | $0.00 | $0 | 31,819 | Aug 18, 2025 |
| Aug 15, 2025 | MAX MediaAlpha, Inc. | MOption exercise Restricted Stock Unitsderivative10b5-1 | -4,803 | $0.00 | $0 | 48,032 | Aug 18, 2025 |
Questions about Kuanling Amy Yeh
Answered from the filings on this page, as of the latest one.
Is Kuanling Amy Yeh buying or selling?
In the last 12 months Kuanling Amy Yeh reported 0 open-market buys worth $0 and 14 open-market sells worth $1.0M on SEC Form 4; the latest was sold $28k of MAX on Sep 25, 2026. Grants, option exercises and tax withholding are not counted.
How did Kuanling Amy Yeh's past buys perform?
Not measured yet. InsiderTell needs three past buys with six months of prices to publish a track record, and Kuanling Amy Yeh has 0.
Where does Kuanling Amy Yeh file Form 4?
Kuanling Amy Yeh has filed Form 4 at MAX (MediaAlpha, Inc.) as Chief Technology Officer. A Form 4 is required of officers, directors and holders of more than 10% of a share class within two business days of a trade.
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.