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sellNotable cluster of 2

Reid Hoffman sold $17M of AUR

director at Aurora Innovation, Inc.. 3,143,563 shares at an average of $5.41, traded Nov 13, 2024, filed Nov 15, 2024.

Warning score
68
Value
$17M
3,143,563 shares
Holdings after
26,892
-95% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet

Score components

  • Role
    Director
    +15
  • Trade size
    $17.0M at market
    +25
  • Share of holdings sold
    Sold 95% of holdings
    +20
  • Cluster
    2 insiders selling within 14 days
    +8

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +39.7%, 3m +104.2%, 6m +34.3%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

AUROct 9, 2026 · close 5.83
Since filing Nov 15, 2024: +16.8%SPY +36.0% · excess -19.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001828108-24-000149, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Nov 13, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-1,063,260$5.60$6.0M2,250,000Nov 15, 2024
Nov 13, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-59,070$5.60$331k125,000Nov 15, 2024
Nov 13, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-59,070$5.60$331k125,000Nov 15, 2024
Nov 14, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-1,363,605$5.37$7.3M886,395Nov 15, 2024
Nov 14, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-75,756$5.37$407k49,244Nov 15, 2024
Nov 14, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-75,756$5.37$407k49,244Nov 15, 2024
Nov 15, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-402,342$5.04$2.0M484,053Nov 15, 2024
Nov 15, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-22,352$5.04$113k26,892Nov 15, 2024
Nov 15, 2024SOpen-market sale
Class A Common Stockindirect: See Footnotes
-22,352$5.04$113k26,892Nov 15, 2024

Related signals

Other insiders at Aurora Innovation, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
42Moderate
AURsell
Aurora Innovation, Inc.
Uber Technologies, Inc
owner
$182M
29,369,611 shares
-16%
33Weak
AURsell
Aurora Innovation, Inc.
Gloria R. Boyland
director
$273k
46,097 shares
-12%
35Weak
AURsell 2
Aurora Innovation, Inc.
Gloria R. Boyland
director
$189k
30,000 shares
-8%
68Notable
AURsell 2
Aurora Innovation, Inc.
Reid Hoffman
director
$2.9M
537,837 shares
-111%
50Moderate
AURsell
Aurora Innovation, Inc.
Reid Hoffman
director
$14M
2,537,374 shares
-45%
50Moderate
AURsell
Aurora Innovation, Inc.
Reid Hoffman
director
$27M
4,929,713 shares
-49%
50Moderate
AURsell
Aurora Innovation, Inc.
Reid Hoffman
director
$19M
3,693,874 shares
-28%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Reid Hoffman sold $17M of AUR | InsiderTell