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buyWeak cluster of 210b5-1 plan

Barry C McCarthy bought $65k of DLX

President & CEO at DELUXE CORP. 3,926 shares at an average of $16.45, traded Mar 10, 2025, filed Mar 10, 2025.

Conviction score
26
Value
$65k
3,926 shares
Holdings after
272,851
+1% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet

Score components

  • Role
    CEO
    +25
  • Trade size
    $65k at market
    +8
  • Relative to holdings
    Holdings up 1.5%
    0
  • Price context
    No price history yet
    0
  • Cluster
    2 insiders buying within 14 days
    +8
  • Repeat buying
    First buy in 90 days
    0
  • Track record
    Too few past buys to judge (0 with prices)
    0
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -15

What happened after comparable buys

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

DLXOct 9, 2026 · close 23.14
Since filing Mar 10, 2025: +55.0%SPY +41.6% · excess +13.4%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0000027996-25-000104, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Mar 10, 2025POpen-market purchase
Common Stock10b5-1
+3,926$16.45$65k272,851Mar 10, 2025

Related signals

Other insiders at DELUXE CORP and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
10Weak
DLXbuy10b5-1
DELUXE CORP
William C Zint
SVP, Chief Financial Officer
$2,779
175 shares
+1%
10Weak
DLXbuy 210b5-1
DELUXE CORP
William C Zint
SVP, Chief Financial Officer
$2,791
175 shares
+1%
15Weak
DLXbuy 210b5-1
DELUXE CORP
William C Zint
SVP, Chief Financial Offier
$2,855
120 shares
+1%
25Weak
DLXbuy 210b5-1
DELUXE CORP
Barry C McCarthy
President & CEO
$54k
2,290 shares
+1%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Barry C McCarthy bought $65k of DLX | InsiderTell