Skip to content
sellWeak cluster of 7

Alisa Gmelich sold $40k of SFM

SVP, Chief Marketing Officer at Sprouts Farmers Market, Inc.. 289 shares at an average of $139.43, traded Mar 20, 2025, filed Mar 21, 2025.

Warning score
36
Value
$40k
289 shares
Holdings after
6,229
-4% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet

Score components

  • Role
    Officer
    +15
  • Trade size
    $40k at market
    +6
  • Share of holdings sold
    Sold 4.4% of holdings
    0
  • Cluster
    7 insiders selling within 14 days
    +15

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

SFMOct 9, 2026 · close 65.14
Since filing Mar 21, 2025: -54.3%SPY +40.3% · excess -94.6%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001575515-25-000152, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Mar 20, 2025SOpen-market sale
Common Stock, par value $0.001 per share
-289$139.43$40k6,229Mar 21, 2025

Related signals

Other insiders at Sprouts Farmers Market, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
15Weak
SFMsell10b5-1
Sprouts Farmers Market, Inc.
Jack Sinclair
Chief Executive Officer
$1.4M
21,576 shares
-8%
23Weak
SFMsell 2
Sprouts Farmers Market, Inc.
Dustin Hamilton
Chief Stores Officer
$23k
292 shares
-2%
23Weak
SFMsell 210b5-1
Sprouts Farmers Market, Inc.
Jack Sinclair
Chief Executive Officer
$1.7M
21,576 shares
-8%
33Weak
SFMsell
Sprouts Farmers Market, Inc.
Hari K. Avula
director
$242k
1,500 shares
-13%
65Notable
SFMsell 7
Sprouts Farmers Market, Inc.
Nicholas Konat
President & COO
$1.6M
11,283 shares
-17%
36Weak
SFMsell 7
Sprouts Farmers Market, Inc.
James H Bahrenburg
Chief Technology Officer
$43k
307 shares
-2%
36Weak
SFMsell 7
Sprouts Farmers Market, Inc.
Kim Coffin
SVP, Chief Forager
$44k
313 shares
-2%
36Weak
SFMsell 7
Sprouts Farmers Market, Inc.
Dustin Hamilton
Chief Stores Officer
$42k
303 shares
-1%
35Weak
SFMsell 7
Sprouts Farmers Market, Inc.
Stacy W. Hilgendorf
VP, Controller
$32k
229 shares
-2%
36Weak
SFMsell 7
Sprouts Farmers Market, Inc.
Joseph L Hurley
Chief Supply Chain Officer
$44k
317 shares
-2%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Alisa Gmelich sold $40k of SFM | InsiderTell