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sellModerate cluster of 410b5-1 plan

John Ternus sold $8.5M of AAPL

CEO at Apple Inc.. 25,412 shares at an average of $332.94, traded Oct 2, 2026, filed Oct 5, 2026.

Warning score
40
Value
$8.5M
25,412 shares
Holdings after
59,567
-30% from before
From 52-week low
+37%
low $244.37, close $333.69
From 52-week high
-2%
high $341.07, as of Oct 2, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $8.5M at market
    +25
  • Share of holdings sold
    Sold 30% of holdings
    +10
  • Cluster
    4 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

AAPLOct 9, 2026 · close 336.64
Since filing Oct 5, 2026: +1.1%SPY +0.5% · excess +0.6%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001140361-26-038669, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Oct 1, 2026MOption exercise
Common Stock10b5-1
+99,878--134,0337 d ago
Oct 1, 2026FTax withholding
Common Stock10b5-1
-49,054$330.32$16M84,9797 d ago
Oct 2, 2026SOpen-market sale
Common Stock10b5-1
-3,564$331.38$1.2M81,4157 d ago
Oct 2, 2026SOpen-market sale
Common Stock10b5-1
-5,348$332.26$1.8M76,0677 d ago
Oct 2, 2026SOpen-market sale
Common Stock10b5-1
-12,746$333.34$4.2M63,3217 d ago
Oct 2, 2026SOpen-market sale
Common Stock10b5-1
-3,754$334.05$1.3M59,5677 d ago
Oct 1, 2026MOption exercise
Restricted Stock Unitderivative10b5-1
-99,878--07 d ago

Related signals

Other insiders at Apple Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$796k
2,399 shares
-6%
30Weak
AAPLsell 410b5-1
Apple Inc.
Deirdre O'Brien
Senior Vice President
$15M
46,389 shares
-25%
25Weak
AAPLsell 410b5-1
Apple Inc.
Timothy D Cook
Executive Chair
$64M
191,753 shares
-6%
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$806k
2,399 shares
-5%
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$816k
2,399 shares
-5%
0Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$475k
1,438 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$456k
1,438 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$456k
1,439 shares
-4%
45Moderate
AAPLsell
Apple Inc.
Chris Kondo
Principal Accounting Officer
$1.0M
3,752 shares
-20%
37Weak
AAPLsell 410b5-1
Apple Inc.
Kevan Parekh
Senior Vice President, CFO
$1.0M
4,199 shares
-32%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.