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sellModerate10b5-1 plan

Ed Hallen sold $1.7M of KVYO

director, owner at Klaviyo, Inc.. 97,482 shares at an average of $17.40, traded Oct 7, 2026, filed Oct 9, 2026.

Warning score
40
Value
$1.7M
97,482 shares
Holdings after
388,131
-104% from before
From 52-week low
+35%
low $12.86, close $17.41
From 52-week high
-48%
high $33.26, as of Oct 7, 2026

Score components

  • Role
    Director
    +15
  • Trade size
    $1.7M at market
    +25
  • Share of holdings sold
    Sold 100% of holdings
    +20
  • Cluster
    No other insider selling within 14 days
    0
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

KVYOOct 9, 2026 · close 17.32

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001470831-26-000934, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Oct 7, 2026SOpen-market sale
Series A Common Stockindirect: By Hodgkins Trust10b5-1
-38,667$17.40$673k55,2903 d ago
Oct 7, 2026SOpen-market sale
Series A Common Stockindirect: By Hodgkins LLC10b5-1
-58,815$17.40$1.0M388,1313 d ago
Oct 8, 2026GGift
Series A Common Stockindirect: By Hodgkins LLC10b5-1
-17,885$0.00$0370,2463 d ago

Related signals

Other insiders at Klaviyo, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
3Weak
KVYOsell 210b5-1
Klaviyo, Inc.
Ed Hallen
director, owner
$22k
1,300 shares
-1%
16Weak
KVYOsell 310b5-1
Klaviyo, Inc.
Susan St. Ledger
director
$37k
2,328 shares
-9%
40Moderate
KVYOsell 310b5-1
Klaviyo, Inc.
Landon Edmond
Chief Legal Officer
$1.2M
61,576 shares
-11%
55Moderate
KVYOsell 310b5-1
Klaviyo, Inc.
Ed Hallen
director, owner
$2.0M
98,782 shares
-74%
58Moderate
KVYOsell 210b5-1
Klaviyo, Inc.
Andrew Bialecki
Co-Chief Executive Officer
$3.6M
200,000 shares
-100%
58Moderate
KVYOsell 210b5-1
Klaviyo, Inc.
Andrew Bialecki
Co-Chief Executive Officer
$3.9M
200,000 shares
-100%
17Weak
KVYOsell 210b5-1
Klaviyo, Inc.
Landon Edmond
Chief Legal Officer
$289k
14,366 shares
-4%
58Moderate
KVYOsell 210b5-1
Klaviyo, Inc.
Andrew Bialecki
Co-Chief Executive Officer
$4.1M
206,827 shares
-100%
58Moderate
KVYOsell 210b5-1
Klaviyo, Inc.
Andrew Bialecki
Co-Chief Executive Officer
$3.7M
200,000 shares
-100%
17Weak
KVYOsell 210b5-1
Klaviyo, Inc.
Landon Edmond
Chief Legal Officer
$304k
15,093 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Ed Hallen sold $1.7M of KVYO | InsiderTell