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sellWeak cluster of 410b5-1 plan

Jon Ayotte sold $11k of EVER

Chief Accounting Officer at EverQuote, Inc.. 482 shares at an average of $22.87, traded May 21, 2025, filed May 22, 2025.

Warning score
10
Value
$11k
482 shares
Holdings after
54,704
-1% from before
From 52-week low
+35%
low $16.80, close $22.61
From 52-week high
-24%
high $29.71, as of May 21, 2025

Score components

  • Role
    Officer
    +15
  • Trade size
    $11k at market
    0
  • Share of holdings sold
    Sold 0.9% of holdings
    0
  • Cluster
    4 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

EVEROct 9, 2026 · close 19.80
Since filing May 22, 2025: -12.6%SPY +35.7% · excess -48.3%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0000950170-25-076427, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
May 20, 2025FTax withholding
Class A Common Stock
-777$23.65$18k55,186May 22, 2025
May 21, 2025SOpen-market sale
Class A Common Stock10b5-1
-482$22.87$11k54,704May 22, 2025

Related signals

Other insiders at EverQuote, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
10Weak
EVERsell 410b5-1
EverQuote, Inc.
Jon Ayotte
Chief Accounting Officer
$8,591
441 shares
-0%
20Weak
EVERsell 410b5-1
EverQuote, Inc.
David Brainard
Chief Technology Officer
$98k
4,960 shares
-3%
21Weak
EVERsell 410b5-1
EverQuote, Inc.
Jayme Mendal
CEO and President
$413k
20,980 shares
-4%
17Weak
EVERsell 410b5-1
EverQuote, Inc.
Joseph Sanborn
CFO and Chief Admin Officer
$13k
639 shares
-0%
16Weak
EVERsell 210b5-1
EverQuote, Inc.
Jayme Mendal
CEO and President
$509k
20,981 shares
-3%
21Weak
EVERsell 2
EverQuote, Inc.
Mira Wilczek
director
$238k
9,500 shares
-8%
15Weak
EVERsell 310b5-1
EverQuote, Inc.
David Brainard
Chief Technology Officer
$30k
1,291 shares
-1%
16Weak
EVERsell 310b5-1
EverQuote, Inc.
Julia Brncic
General Counsel
$34k
1,436 shares
-1%
10Weak
EVERsell 310b5-1
EverQuote, Inc.
Jon Ayotte
Chief Accounting Officer
$4,330
191 shares
-0%
10Weak
EVERsell 310b5-1
EverQuote, Inc.
Jon Ayotte
Chief Accounting Officer
$8,854
375 shares
-1%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Jon Ayotte sold $11k of EVER | InsiderTell