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sellWeak10b5-1 plan

David W Gibbs sold $1.0M of YUM

Chief Executive Officer at YUM BRANDS INC. 7,063 shares at an average of $145.57, traded May 15, 2025, filed May 15, 2025.

Warning score
15
Value
$1.0M
7,063 shares
Holdings after
157,893
-4% from before
From 52-week low
+20%
low $119.17, close $142.85
From 52-week high
-10%
high $157.89, as of May 15, 2025

Score components

  • Role
    CEO
    +25
  • Trade size
    $1.0M at market
    +25
  • Share of holdings sold
    Sold 4.3% of holdings
    0
  • Cluster
    No other insider selling within 14 days
    0
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

YUMOct 9, 2026 · close 144.82
Since filing May 15, 2025: +1.4%SPY +34.0% · excess -32.7%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001127602-25-014401, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
May 15, 2025MOption exercise
Common Stock10b5-1
+7,788$49.66$387k165,681May 15, 2025
May 15, 2025DDisposition to issuer
Common Stock10b5-1
-2,665$145.16$387k163,016May 15, 2025
May 15, 2025SOpen-market sale
Common Stock10b5-1
-5,123$145.57$746k157,893May 15, 2025
May 15, 2025MOption exercise
Common Stock10b5-1
+3,184$56.67$180k161,077May 15, 2025
May 15, 2025DDisposition to issuer
Common Stock10b5-1
-1,244$145.16$181k159,833May 15, 2025
May 15, 2025SOpen-market sale
Common Stock10b5-1
-1,940$145.57$282k157,893May 15, 2025
May 15, 2025MOption exercise
Stock Appreciation Rightderivative10b5-1
-7,788$0.00$054,514May 15, 2025
May 15, 2025MOption exercise
Stock Appreciation Rightderivative10b5-1
-3,184$0.00$028,654May 15, 2025

Related signals

Other insiders at YUM BRANDS INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
19Weak
YUMsell 210b5-1
YUM BRANDS INC
Christopher Lee Turner
Chief Executive Officer
$40k
285 shares
-0%
24Weak
YUMsell 210b5-1
YUM BRANDS INC
Scott Mezvinsky
KFC Division CEO
$33k
241 shares
-100%
24Weak
YUMsell 210b5-1
YUM BRANDS INC
Scott Mezvinsky
KFC Division CEO
$41k
268 shares
-100%
19Weak
YUMsell 210b5-1
YUM BRANDS INC
Christopher Lee Turner
Chief Executive Officer
$40k
261 shares
-0%
23Weak
YUMsell 210b5-1
YUM BRANDS INC
David W Gibbs
Chief Executive Officer
$1.0M
7,032 shares
-7%
9Weak
YUMsell 210b5-1
YUM BRANDS INC
Scott Mezvinsky
KFC Division CEO
$39k
268 shares
-13%
12Weak
YUMsell10b5-1
YUM BRANDS INC
David W Gibbs
Chief Executive Officer
$754k
5,139 shares
-3%
20Weak
YUMsell 210b5-1
YUM BRANDS INC
David W Gibbs
Chief Executive Officer
$816k
5,293 shares
-3%
18Weak
YUMsell 210b5-1
YUM BRANDS INC
Erika Burkhardt
Chief Legal Officer & Corp Sec
$95k
597 shares
-173%
49Moderate
YUMsell 2
YUM BRANDS INC
David W Gibbs
Chief Executive Officer
$384k
2,403 shares
-1%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

David W Gibbs sold $1.0M of YUM | InsiderTell