Brian Armstrong sold $76M of COIN
Chairman and CEO at Coinbase Global, Inc.. 193,194 shares at an average of $394.85, traded Jul 11, 2025, filed Jul 15, 2025.
Score components
- +25RoleCEO
- +25Trade size$76.3M at market
- +20Share of holdings soldSold 100% of holdings
- +15Cluster3 insiders selling within 14 days
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001679788-25-000143, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Jul 11, 2025 | CConversion Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | +27,751 | $0.00 | $0 | 28,277 | Jul 15, 2025 |
| Jul 11, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -8,434 | $387.74 | $3.3M | 19,843 | Jul 15, 2025 |
| Jul 11, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -14,499 | $388.62 | $5.6M | 5,344 | Jul 15, 2025 |
| Jul 11, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -2,067 | $389.28 | $805k | 3,277 | Jul 15, 2025 |
| Jul 11, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -2,751 | $395.18 | $1.1M | 526 | Jul 15, 2025 |
| Jul 14, 2025 | CConversion Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | +165,443 | $0.00 | $0 | 165,969 | Jul 15, 2025 |
| Jul 14, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -113,591 | $395.37 | $45M | 52,378 | Jul 15, 2025 |
| Jul 14, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -33,199 | $396.48 | $13M | 19,179 | Jul 15, 2025 |
| Jul 14, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -18,064 | $397.38 | $7.2M | 1,115 | Jul 15, 2025 |
| Jul 14, 2025 | SOpen-market sale Class A Common Stockindirect: By The Brian Armstrong Living Trust10b5-1 | -589 | $398.22 | $235k | 526 | Jul 15, 2025 |
| Jul 11, 2025 | CConversion Class B Common Stockderivativeindirect: By The Brian Armstrong Living Trust10b5-1 | -27,751 | $0.00 | $0 | 23,428,474 | Jul 15, 2025 |
| Jul 14, 2025 | CConversion Class B Common Stockderivativeindirect: By The Brian Armstrong Living Trust10b5-1 | -165,443 | $0.00 | $0 | 23,263,031 | Jul 15, 2025 |
Related signals
Other insiders at Coinbase Global, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 28Weak | Coinbase Global, Inc. | Marc L Andreessen director | $3.9M 20,514 shares | -2% | |
| 28Weak | Coinbase Global, Inc. | Marc L Andreessen director | $1.4M 6,838 shares | -1% | |
| 40Moderate | Coinbase Global, Inc. | Alesia J Haas Chief Financial Officer | $8.0M 39,030 shares | -10% | |
| 35Weak | Coinbase Global, Inc. | Marc L Andreessen director | $2.5M 13,676 shares | -1% | |
| 48Moderate | Coinbase Global, Inc. | Frederick R Wilson director | $1.8M 10,000 shares | -100% | |
| 50Moderate | Coinbase Global, Inc. | Brian Armstrong Chairman and CEO | $10M 40,000 shares | -100% | |
| 45Moderate | Coinbase Global, Inc. | Frederick Ernest Ehrsam III director | $348k 1,375 shares | -100% | |
| 42Moderate | Coinbase Global, Inc. | Alesia J Haas CHIEF FINANCIAL OFFICER | $2.0M 7,375 shares | -9% | |
| 50Moderate | Coinbase Global, Inc. | Brian Armstrong Chairman and CEO | $10M 40,000 shares | -100% | |
| 50Moderate | Coinbase Global, Inc. | Brian Armstrong Chairman and CEO | $11M 40,000 shares | -100% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.