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sellWeak10b5-1 plan

Darcy Horn Davenport sold $87k of BRBR

PRES. AND CEO at BELLRING BRANDS, INC.. 1,600 shares at an average of $54.18, traded Aug 1, 2025, filed Aug 4, 2025.

Warning score
14
Value
$87k
1,600 shares
Holdings after
193,978
-1% from before
From 52-week low
+0%
low $53.95, close $54.11
From 52-week high
-32%
high $79.39, as of Aug 1, 2025

Score components

  • Role
    CEO
    +25
  • Trade size
    $87k at market
    +9
  • Share of holdings sold
    Sold 0.8% of holdings
    0
  • Cluster
    No other insider selling within 14 days
    0
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

BRBROct 9, 2026 · close 8.55
Since filing Aug 4, 2025: -84.1%SPY +25.0% · excess -109.1%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001772016-25-000124, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Aug 1, 2025SOpen-market sale
Common Stock10b5-1
-1,600$54.18$87k193,978Aug 4, 2025

Related signals

Other insiders at BELLRING BRANDS, INC. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
18Weak
BRBRbuy
BELLRING BRANDS, INC.
Shawn Conway
director
$20k
2,022 shares
+13%
5Weak
BRBRsell10b5-1
BELLRING BRANDS, INC.
Douglas J Cornille
CHIEF GROWTH OFFICER
$123k
3,970 shares
-7%
22Weak
BRBRsell
BELLRING BRANDS, INC.
Paul A Rode
CFO & TREASURER
$8,932
308 shares
-0%
6Weak
BRBRsell10b5-1
BELLRING BRANDS, INC.
Douglas J Cornille
CHIEF GROWTH OFFICER PNC
$167k
3,970 shares
-7%
63Notable
BRBRbuy 3
BELLRING BRANDS, INC.
Shawn Conway
director
$50k
1,316 shares
+20%
81Strong
BRBRbuy 3
BELLRING BRANDS, INC.
Shawn Conway
director
$66M
1,316 shares
+20%
61Notable
BRBRbuy 3
BELLRING BRANDS, INC.
Craig L Rosenthal
CLO & SECRETARY
$97k
2,600 shares
+8%
68Notable
BRBRbuy 3
BELLRING BRANDS, INC.
Shawn Conway
director
$98k
2,700 shares
+68%
68Notable
BRBRbuy 3
BELLRING BRANDS, INC.
Elliot Stein Jr
director
$100k
2,663 shares
+105%
14Weak
BRBRsell10b5-1
BELLRING BRANDS, INC.
Darcy Horn Davenport
PRES. AND CEO
$87k
1,600 shares
-1%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Darcy Horn Davenport sold $87k of BRBR | InsiderTell