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sellModerate cluster of 610b5-1 plan

Michelle Zatlyn sold $17M of NET

President and Board Co-Chair at Cloudflare, Inc.. 76,923 shares at an average of $219.05, traded Sep 23, 2025, filed Sep 25, 2025.

Warning score
45
Value
$17M
76,923 shares
Holdings after
14,575
-191% from before
From 52-week low
+186%
low $78.11, close $223.26
From 52-week high
-2%
high $228.28, as of Sep 23, 2025

Score components

  • Role
    President
    +20
  • Trade size
    $16.8M at market
    +25
  • Share of holdings sold
    Sold 100% of holdings
    +20
  • Cluster
    6 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

NETOct 9, 2026 · close 360.93
Since filing Sep 25, 2025: +65.4%SPY +19.6% · excess +45.8%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001786951-25-000005, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 23, 2025CConversion
Class A Common Stockindirect: See footnote10b5-1
+25,641--40,216Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-2,722$220.71$601k37,494Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-8,267$222.32$1.8M29,227Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-4,238$223.19$946k24,989Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-3,705$224.25$831k21,284Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-4,001$225.24$901k17,283Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-2,052$226.14$464k15,231Sep 25, 2025
Sep 23, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-656$227.01$149k14,575Sep 25, 2025
Sep 24, 2025CConversion
Class A Common Stockindirect: See footnote10b5-1
+25,641--40,216Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-4,321$218.72$945k35,895Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-2,938$219.82$646k32,957Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-11,284$220.91$2.5M21,673Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-1,344$222.12$299k20,329Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-2,886$223.21$644k17,443Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-970$224.03$217k16,473Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-1,458$225.35$329k15,015Sep 25, 2025
Sep 24, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-440$226.22$100k14,575Sep 25, 2025
Sep 25, 2025CConversion
Class A Common Stockindirect: See footnote10b5-1
+25,641--40,216Sep 25, 2025
Sep 25, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-8,224$211.43$1.7M31,992Sep 25, 2025
Sep 25, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-6,587$212.23$1.4M25,405Sep 25, 2025
Sep 25, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-9,968$213.41$2.1M15,437Sep 25, 2025
Sep 25, 2025SOpen-market sale
Class A Common Stockindirect: See footnote10b5-1
-862$214.02$184k14,575Sep 25, 2025
Sep 23, 2025MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-25,641$0.00$02,030,761Sep 25, 2025
Sep 23, 2025MOption exercise
Class B Common Stockderivative10b5-1
+25,641$0.00$025,641Sep 25, 2025
Sep 23, 2025CConversion
Class B Common Stockderivative10b5-1
-25,641$0.00$00Sep 25, 2025
Sep 24, 2025MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-25,641$0.00$02,005,120Sep 25, 2025
Sep 24, 2025MOption exercise
Class B Common Stockderivative10b5-1
+25,641$0.00$025,641Sep 25, 2025
Sep 24, 2025CConversion
Class B Common Stockderivative10b5-1
-25,641$0.00$00Sep 25, 2025
Sep 25, 2025MOption exercise
Employee Stock Option (right to buy)derivative10b5-1
-25,641$0.00$01,979,479Sep 25, 2025
Sep 25, 2025MOption exercise
Class B Common Stockderivative10b5-1
+25,641$0.00$025,641Sep 25, 2025
Sep 25, 2025CConversion
Class B Common Stockderivative10b5-1
-25,641$0.00$00Sep 25, 2025

Related signals

Other insiders at Cloudflare, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
38Weak
NETsell 210b5-1
Cloudflare, Inc.
Michelle Zatlyn
President and Board Co-Chair
$35M
99,009 shares
-96%
35Weak
NETsell 310b5-1
Cloudflare, Inc.
Carl Ledbetter
director
$1.8M
5,000 shares
-1%
27Weak
NETsell 310b5-1
Cloudflare, Inc.
Thomas J Seifert
Chief Financial Officer
$3.3M
10,000 shares
-8%
35Weak
NETsell 310b5-1
Cloudflare, Inc.
Carl Ledbetter
director
$1.6M
5,000 shares
-1%
45Moderate
NETsell 310b5-1
Cloudflare, Inc.
Michelle Zatlyn
PRESIDENT & BOARD CO-CHAIR
$28M
99,009 shares
-96%
16Weak
NETsell 410b5-1
Cloudflare, Inc.
John Graham-Cumming
director
$737k
3,644 shares
-1%
35Weak
NETsell 510b5-1
Cloudflare, Inc.
Carl Ledbetter
director
$3.4M
15,000 shares
-2%
65Notable
NETsell 710b5-1
Cloudflare, Inc.
Matthew Prince
CEO & Board Co-Chair
$31M
143,534 shares
-274%
65Notable
NETsell 510b5-1
Cloudflare, Inc.
Matthew Prince
CEO & Board Co-Chair
$3.1M
13,618 shares
-100%
27Weak
NETsell 610b5-1
Cloudflare, Inc.
Thomas J Seifert
Chief Financial Officer
$2.2M
10,341 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Michelle Zatlyn sold $17M of NET | InsiderTell