Skip to content
sellWeak cluster of 210b5-1 plan

Reed Hastings sold $31M of NFLX

Executive Chairman at NETFLIX INC. 25,959 shares at an average of $1,207.71, traded Sep 2, 2025, filed Sep 3, 2025.

Warning score
33
Value
$31M
25,959 shares
Holdings after
394
-99% from before
From 52-week low
+78%
low $68.15, close $121.41
From 52-week high
-9%
high $133.91, as of Sep 2, 2025

Score components

  • Role
    Director
    +15
  • Trade size
    $31.4M at market
    +25
  • Share of holdings sold
    Sold 99% of holdings
    +20
  • Cluster
    2 insiders selling within 14 days
    +8
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

NFLXOct 9, 2026 · close 70.30
Since filing Sep 3, 2025: -42.7%SPY +22.6% · excess -65.3%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001065280-25-000362, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 2, 2025MOption exercise
Common Stock10b5-1
+25,959$109.96$2.9M26,353Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-500$1,186.18$593k25,853Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-200$1,187.73$238k25,653Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-26$1,191.59$31k25,627Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-100$1,194.05$119k25,527Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,217$1,196.94$1.5M24,310Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-304$1,198.80$364k24,006Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-597$1,199.78$716k23,409Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-421$1,200.55$505k22,988Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-466$1,202.23$560k22,522Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,152$1,203.60$1.4M21,370Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,357$1,204.77$1.6M20,013Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-3,467$1,205.81$4.2M16,546Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,102$1,206.71$1.3M15,444Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-2,412$1,207.85$2.9M13,032Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,693$1,208.65$2.0M11,339Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,324$1,209.94$1.6M10,015Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-500$1,210.87$605k9,515Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-2,114$1,212.09$2.6M7,401Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-2,460$1,213.06$3.0M4,941Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-3,259$1,214.11$4.0M1,682Sep 3, 2025
Sep 2, 2025SOpen-market sale
Common Stock10b5-1
-1,288$1,215.01$1.6M394Sep 3, 2025
Sep 2, 2025MOption exercise
Non-Qualified Stock Option (right to buy)derivative10b5-1
-25,959$0.00$00Sep 3, 2025
Sep 2, 2025AGrant or award
Non-Qualified Stock Option (right to buy)derivative10b5-1
+52$0.00$052Sep 3, 2025

Related signals

Other insiders at NETFLIX INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
0Weak
NFLXsell10b5-1
NETFLIX INC
Richard N Barton
director
$109k
1,440 shares
-45%
0Weak
NFLXsell10b5-1
NETFLIX INC
Richard N Barton
director
$56k
720 shares
-23%
33Weak
NFLXsell 210b5-1
NETFLIX INC
Reed Hastings
Executive Chairman
$40M
410,550 shares
-99%
30Weak
NFLXsell 210b5-1
NETFLIX INC
Spencer Adam Neumann
Chief Financial Officer
$2.8M
28,630 shares
-28%
30Weak
NFLXsell 210b5-1
NETFLIX INC
Spencer Adam Neumann
Chief Financial Officer
$5.5M
57,260 shares
-44%
47Moderate
NFLXsell 5
NETFLIX INC
David A Hyman
Chief Legal Officer
$464k
5,727 shares
-2%
63Notable
NFLXsell 5
NETFLIX INC
Cletus R Willems
Chief Global Affairs Officer
$259k
3,136 shares
-100%
70Notable
NFLXsell 5
NETFLIX INC
Gregory K Peters
Co-CEO
$2.3M
27,312 shares
-18%
64Notable
NFLXsell 5
NETFLIX INC
Spencer Adam Neumann
Chief Financial Officer
$752k
9,248 shares
-11%
40Moderate
NFLXsell 510b5-1
NETFLIX INC
Reed Hastings
Executive Chairman
$33M
390,970 shares
-99%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Reed Hastings sold $31M of NFLX | InsiderTell