George L Holm sold $3.5M of PFGC
See Remarks at Performance Food Group Co. 35,436 shares at an average of $99.86, traded Aug 1, 2025, filed Aug 4, 2025.
Score components
- +15RoleOfficer
- +25Trade size$3.5M at market
- 0Share of holdings soldSold 2.2% of holdings
- 0ClusterNo other insider selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m +3.9%, 3m -1.9%, 6m -5.1%.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0000950170-25-102120, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Aug 1, 2025 | MOption exercise Common Stock10b5-1 | +35,436 | $19.00 | $673k | 1,595,797 | Aug 4, 2025 |
| Aug 1, 2025 | SOpen-market sale Common Stock10b5-1 | -10,194 | $99.20 | $1.0M | 1,585,603 | Aug 4, 2025 |
| Aug 1, 2025 | SOpen-market sale Common Stock10b5-1 | -25,242 | $100.12 | $2.5M | 1,560,361 | Aug 4, 2025 |
| Aug 1, 2025 | MOption exercise Options (Right to Buy)derivative10b5-1 | +35,436 | $0.00 | $0 | 35,436 | Aug 4, 2025 |
Related signals
Other insiders at Performance Food Group Co and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 10Weak | Performance Food Group Co | Chasity D Grosh See Remarks | $93k 1,005 shares | -15% | |
| 9Weak | Performance Food Group Co | Hugh Patrick Hatcher See Remarks | $298k 3,000 shares | -5% | |
| 24Weak | Performance Food Group Co | Erika T Davis See Remarks | $285k 2,595 shares | -6% | |
| 20Weak | Performance Food Group Co | George L Holm See Remarks | $3.4M 33,000 shares | -2% | |
| 22Weak | Performance Food Group Co | Erika T Davis See Remarks | $184k 1,750 shares | -4% | |
| 35Weak | Performance Food Group Co | A Brent King See Remarks | $642k 6,111 shares | -12% | |
| 36Weak | Performance Food Group Co | A Brent King See Remarks | $684k 6,840 shares | -12% | |
| 20Weak | Performance Food Group Co | George L Holm See Remarks | $3.1M 33,000 shares | -2% | |
| 29Weak | Performance Food Group Co | A Brent King See Remarks | $545k 5,641 shares | -9% | |
| 21Weak | Performance Food Group Co | Erika T Davis See Remarks | $166k 1,750 shares | -4% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.