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sellWeak cluster of 810b5-1 plan

Karen Boone sold $186k of PTON

Interim CEO and President at PELOTON INTERACTIVE, INC.. 25,000 shares at an average of $7.43, traded Nov 12, 2025, filed Nov 14, 2025.

Warning score
22
Value
$186k
25,000 shares
Holdings after
237,174
-10% from before
From 52-week low
+49%
low $5.00, close $7.46
From 52-week high
-29%
high $10.57, as of Nov 12, 2025

Score components

  • Role
    Director
    +15
  • Trade size
    $186k at market
    +12
  • Share of holdings sold
    Sold 9.5% of holdings
    0
  • Cluster
    8 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

PTONOct 9, 2026 · close 5.12
Since filing Nov 14, 2025: -31.6%SPY +17.1% · excess -48.7%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001561290-25-000007, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Nov 12, 2025SOpen-market sale
Class A Common Stock10b5-1
-25,000$7.43$186k237,174Nov 14, 2025

Related signals

Other insiders at PELOTON INTERACTIVE, INC. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
19Weak
PTONsell 2
PELOTON INTERACTIVE, INC.
Nick V. Caldwell
Chief Product Officer
$165k
42,632 shares
-5%
4Weak
PTONsell 210b5-1
PELOTON INTERACTIVE, INC.
Elizabeth F Coddington
Chief Financial Officer
$85k
21,819 shares
-6%
51Moderate
PTONsell 410b5-1
PELOTON INTERACTIVE, INC.
Jennifer Cunningham Cotter
Chief Content Officer
$682k
154,497 shares
-61%
11Weak
PTONsell 410b5-1
PELOTON INTERACTIVE, INC.
Saqib Baig
Chief Accounting Officer
$153k
36,640 shares
-15%
27Weak
PTONsell 4
PELOTON INTERACTIVE, INC.
Nick V. Caldwell
Chief Product Officer
$210k
50,570 shares
-6%
37Weak
PTONsell 410b5-1
PELOTON INTERACTIVE, INC.
Elizabeth F Coddington
Chief Financial Officer
$994k
238,013 shares
-41%
43Moderate
PTONsell 4
PELOTON INTERACTIVE, INC.
Jennifer Cunningham Cotter
Chief Content Officer
$520k
125,432 shares
-33%
13Weak
PTONsell 210b5-1
PELOTON INTERACTIVE, INC.
Saqib Baig
Chief Accounting Officer
$103k
15,000 shares
-8%
29Weak
PTONsell 210b5-1
PELOTON INTERACTIVE, INC.
Nick V. Caldwell
Chief Product Officer
$706k
100,897 shares
-12%
31Weak
PTONsell 3
PELOTON INTERACTIVE, INC.
Nick V. Caldwell
Chief Product Officer
$401k
64,617 shares
-7%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Karen Boone sold $186k of PTON | InsiderTell