David Helgason sold $35M of U
director at Unity Software Inc.. 708,347 shares at an average of $49.86, traded Dec 10, 2025, filed Dec 12, 2025.
Score components
- +15RoleDirector
- +25Trade size$35.3M at market
- +5Share of holdings soldSold 12% of holdings
- +15Cluster4 insiders selling within 14 days
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0000950142-25-003179, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Dec 10, 2025 | SOpen-market sale Common Stockindirect: See Footnote10b5-1 | -306,688 | $50.16 | $15M | 5,832,485 | Dec 12, 2025 |
| Dec 11, 2025 | SOpen-market sale Common Stockindirect: See Footnote10b5-1 | -93,312 | $51.16 | $4.8M | 5,739,173 | Dec 12, 2025 |
| Dec 11, 2025 | SOpen-market sale Common Stockindirect: See Footnote10b5-1 | -300,000 | $49.16 | $15M | 5,439,173 | Dec 12, 2025 |
| Dec 11, 2025 | SOpen-market sale Common Stock10b5-1 | -8,347 | $49.16 | $410k | 7,635 | Dec 12, 2025 |
Related signals
Other insiders at Unity Software Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 25Weak | Unity Software Inc. | Alexander Blum SVP, Chief Operating Officer | $1.9M 43,556 shares | -6% | |
| 35Weak | Unity Software Inc. | Mark Barrysmith Chief Accounting Officer | $191k 10,578 shares | -3% | |
| 21Weak | Unity Software Inc. | Alexander Blum SVP, Chief Operating Officer | $231k 12,705 shares | -2% | |
| 60Notable | Unity Software Inc. | Tomer Bar-Zeev director | $8.7M 175,000 shares | -17% | |
| 51Moderate | Unity Software Inc. | Mark Barrysmith Chief Accounting Officer | $720k 14,407 shares | -4% | |
| 40Moderate | Unity Software Inc. | Tomer Bar-Zeev director | $10M 250,000 shares | -19% | |
| 24Weak | Unity Software Inc. | Alexander Blum SVP, Chief Operating Officer | $84k 1,988 shares | -0% | |
| 55Moderate | Unity Software Inc. | Mark Barrysmith Chief Accounting Officer | $1.8M 43,283 shares | -10% | |
| 60Notable | Unity Software Inc. | Alexander Blum SVP, Chief Operating Officer | $1.7M 40,693 shares | -7% | |
| 65Notable | Unity Software Inc. | Matthew S Bromberg CEO and President | $1.7M 41,025 shares | -3% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.