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sellWeak10b5-1 plan

Simone WU sold $821k of CHH

Senior Vice President at CHOICE HOTELS INTERNATIONAL INC /DE. 8,080 shares at an average of $101.56, traded Feb 2, 2026, filed Feb 4, 2026.

Warning score
7
Value
$821k
8,080 shares
Holdings after
48,803
-14% from before
From 52-week low
+21%
low $83.46, close $100.95
From 52-week high
-34%
high $153.13, as of Feb 2, 2026

Score components

  • Role
    Officer
    +15
  • Trade size
    $821k at market
    +22
  • Share of holdings sold
    Sold 14% of holdings
    +5
  • Cluster
    No other insider selling within 14 days
    0
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

CHHOct 9, 2026 · close 105.64
Since filing Feb 4, 2026: -1.1%SPY +14.3% · excess -15.4%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001193125-26-037712, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Feb 2, 2026MOption exercise
Common Stock10b5-1
+8,080$81.15$656k56,883Feb 4, 2026
Feb 2, 2026SOpen-market sale
Common Stock10b5-1
-4,234$101.01$428k52,649Feb 4, 2026
Feb 2, 2026SOpen-market sale
Common Stock10b5-1
-2,446$101.63$249k50,203Feb 4, 2026
Feb 2, 2026SOpen-market sale
Common Stock10b5-1
-1,000$102.72$103k49,203Feb 4, 2026
Feb 2, 2026SOpen-market sale
Common Stock10b5-1
-400$103.99$42k48,803Feb 4, 2026
Feb 2, 2026MOption exercise
Employee Stock Optionsderivative10b5-1
-8,080$0.00$00Feb 4, 2026

Related signals

Other insiders at CHOICE HOTELS INTERNATIONAL INC /DE and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
15Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Scott E Oaksmith
SVP, Chief Financial Officer
$230k
2,000 shares
-6%
14Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Scott E Oaksmith
SVP, Chief Financial Officer
$220k
2,000 shares
-5%
20Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Dominic Dragisich
Interim CEO
$2.6M
22,621 shares
-22%
14Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Scott E Oaksmith
SVP, Chief Financial Officer
$220k
2,203 shares
-6%
10Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Dominic Dragisich
EVP, Op & Chief Glb Brands Ofc
$341k
2,500 shares
-4%
0Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Dominic Dragisich
EVP, Op & Chief Glb Brands Ofc
$650k
4,900 shares
-6%
0Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Dominic Dragisich
EVP, Op & Chief Glb Brands Ofc
$13k
100 shares
-0%
15Weak
CHHsell10b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Dominic Dragisich
EVP, Op & Chief Glb Brands Ofc
$643k
5,000 shares
-7%
28Weak
CHHsell
CHOICE HOTELS INTERNATIONAL INC /DE
Ervin R Shames
director
$259k
2,000 shares
-4%
23Weak
CHHsell 210b5-1
CHOICE HOTELS INTERNATIONAL INC /DE
Scott E Oaksmith
SVP, Chief Financial Officer
$257k
1,780 shares
-5%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Simone WU sold $821k of CHH | InsiderTell