Jeremy Stoppelman sold $2.5M of YELP
Chief Executive Officer at YELP INC. 90,000 shares at an average of $27.86, traded Jan 26, 2026, filed Jan 28, 2026.
Score components
- +25RoleCEO
- +25Trade size$2.5M at market
- +5Share of holdings soldSold 11% of holdings
- +15Cluster3 insiders selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001345016-26-000005, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Jan 26, 2026 | MOption exercise Common Stock10b5-1 | +30,000 | $20.47 | $614k | 786,458 | Jan 28, 2026 |
| Jan 26, 2026 | SOpen-market sale Common Stock10b5-1 | -30,000 | $28.46 | $854k | 756,458 | Jan 28, 2026 |
| Jan 27, 2026 | MOption exercise Common Stock10b5-1 | +30,000 | $20.47 | $614k | 786,458 | Jan 28, 2026 |
| Jan 27, 2026 | SOpen-market sale Common Stock10b5-1 | -28,437 | $27.35 | $778k | 758,021 | Jan 28, 2026 |
| Jan 27, 2026 | SOpen-market sale Common Stock10b5-1 | -1,563 | $28.19 | $44k | 756,458 | Jan 28, 2026 |
| Jan 28, 2026 | MOption exercise Common Stock10b5-1 | +30,000 | $20.47 | $614k | 786,458 | Jan 28, 2026 |
| Jan 28, 2026 | SOpen-market sale Common Stock10b5-1 | -30,000 | $27.73 | $832k | 756,458 | Jan 28, 2026 |
| Jan 26, 2026 | MOption exercise Stock Option (Right to Buy)derivative10b5-1 | -30,000 | $0.00 | $0 | 216,200 | Jan 28, 2026 |
| Jan 27, 2026 | MOption exercise Stock Option (Right to Buy)derivative10b5-1 | -30,000 | $0.00 | $0 | 186,200 | Jan 28, 2026 |
| Jan 28, 2026 | MOption exercise Stock Option (Right to Buy)derivative10b5-1 | -30,000 | $0.00 | $0 | 156,200 | Jan 28, 2026 |
Related signals
Other insiders at YELP INC and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 0Weak | YELP INC | Carmen Amara Chief People Officer | $9,300 500 shares | -0% | |
| 0Weak | YELP INC | Carmen Amara Chief People Officer | $11k 500 shares | -0% | |
| 3Weak | YELP INC | Carmen Amara Chief People Officer | $24k 1,000 shares | -1% | |
| 3Weak | YELP INC | Carmen Amara Chief People Officer | $11k 500 shares | -0% | |
| 28Weak | YELP INC | Christine Barone director | $356k 15,507 shares | -49% | |
| 3Weak | YELP INC | Carmen Amara Chief People Officer | $11k 500 shares | -0% | |
| 14Weak | YELP INC | David A Schwarzbach Chief Financial Officer | $188k 7,500 shares | -3% | |
| 30Weak | YELP INC | David A Schwarzbach Chief Financial Officer | $250k 10,000 shares | -4% | |
| 22Weak | YELP INC | Joseph R Nachman Chief Operating Officer | $60k 2,499 shares | -1% | |
| 15Weak | YELP INC | Craig Saldanha Chief Product Officer | $26k 1,200 shares | -0% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.