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sellWeak cluster of 310b5-1 plan

Jeremy Stoppelman sold $1.7M of YELP

Chief Executive Officer at YELP INC. 66,200 shares at an average of $25.36, traded Feb 3, 2026, filed Feb 5, 2026.

Warning score
30
Value
$1.7M
66,200 shares
Holdings after
964,827
-7% from before
From 52-week low
0%
low $25.07, close $25.07
From 52-week high
-39%
high $40.93, as of Feb 3, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $1.7M at market
    +25
  • Share of holdings sold
    Sold 6.7% of holdings
    0
  • Cluster
    3 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +2.0%, 3m +18.6%, 6m +4.2%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

YELPOct 9, 2026 · close 18.59
Since filing Feb 5, 2026: -22.7%SPY +15.7% · excess -38.4%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001541476-26-000003, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Feb 3, 2026AGrant or award
Common Stock10b5-1
+152,573$0.00$0909,031Feb 5, 2026
Feb 3, 2026AGrant or award
Common Stock10b5-1
+55,796$0.00$0964,827Feb 5, 2026
Feb 3, 2026MOption exercise
Common Stock10b5-1
+30,000$20.47$614k994,827Feb 5, 2026
Feb 3, 2026SOpen-market sale
Common Stock10b5-1
-14,269$25.68$366k980,558Feb 5, 2026
Feb 3, 2026SOpen-market sale
Common Stock10b5-1
-15,731$26.63$419k964,827Feb 5, 2026
Feb 4, 2026MOption exercise
Common Stock10b5-1
+30,000$20.47$614k994,827Feb 5, 2026
Feb 4, 2026SOpen-market sale
Common Stock10b5-1
-29,400$24.78$728k965,427Feb 5, 2026
Feb 4, 2026SOpen-market sale
Common Stock10b5-1
-600$25.37$15k964,827Feb 5, 2026
Feb 5, 2026MOption exercise
Common Stock10b5-1
+6,200$20.47$127k971,027Feb 5, 2026
Feb 5, 2026SOpen-market sale
Common Stock10b5-1
-6,200$24.20$150k964,827Feb 5, 2026
Feb 3, 2026MOption exercise
Stock Option (Right to Buy)derivative10b5-1
-30,000$20.47$614k36,200Feb 5, 2026
Feb 4, 2026MOption exercise
Stock Option (Right to Buy)derivative10b5-1
-30,000$20.47$614k6,200Feb 5, 2026
Feb 5, 2026MOption exercise
Stock Option (Right to Buy)derivative10b5-1
-6,200$20.47$127k0Feb 5, 2026

Related signals

Other insiders at YELP INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
0Weak
YELPsell10b5-1
YELP INC
Carmen Orr
Chief People Officer
$9,300
500 shares
-0%
10Weak
YELPsell 310b5-1
YELP INC
Carmen Orr
Chief People Officer
$11k
500 shares
-0%
19Weak
YELPsell 310b5-1
YELP INC
Alexander Coleman Levy
Chief Technology Officer
$90k
3,829 shares
-7%
29Weak
YELPsell 310b5-1
YELP INC
David A Schwarzbach
Chief Financial Officer
$204k
8,809 shares
-5%
10Weak
YELPsell10b5-1
YELP INC
Joseph R Nachman
Chief Operating Officer
$121k
4,500 shares
-2%
28Weak
YELPsell 210b5-1
YELP INC
Carmen Orr
Chief People Officer
$665k
24,733 shares
-19%
23Weak
YELPsell 210b5-1
YELP INC
Joseph R Nachman
Chief Operating Officer
$338k
13,500 shares
-5%
3Weak
YELPsell 210b5-1
YELP INC
Carmen Orr
Chief People Officer
$24k
1,000 shares
-1%
3Weak
YELPsell 210b5-1
YELP INC
Carmen Orr
Chief People Officer
$11k
500 shares
-0%
28Weak
YELPsell 210b5-1
YELP INC
Christine Barone
director
$356k
15,507 shares
-49%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Jeremy Stoppelman sold $1.7M of YELP | InsiderTell