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buyModerate

Loren Robert W D bought $19k of XELB

CEO and Chairman at XCel Brands, Inc.. 22,000 shares at an average of $0.87, traded Aug 21, 2026, filed Aug 25, 2026.

Conviction score
43
Value
$19k
22,000 shares
Holdings after
785,216
+3% from before
From 52-week low
+25%
low $0.70, close $0.87
From 52-week high
-64%
high $2.43, as of Aug 21, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $19k at market
    0
  • Relative to holdings
    Holdings up 2.9%
    0
  • Price context
    64% below the 52-week high
    +8
  • Cluster
    No other insider buying within 14 days
    0
  • Repeat buying
    First buy in 90 days
    0
  • Track record
    Median 6-month excess return +60% over 3 past buys
    +10

What happened after comparable buys

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

XELBOct 9, 2026 · close 0.60
Since filing Aug 25, 2026: -30.2%SPY +1.9% · excess -32.1%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001104659-26-100839, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Jul 31, 2026AGrant or award
Common Stock
+24,681$1.80$44k774,618Aug 25, 2026
Jul 31, 2026FTax withholding
Common Stock
-11,402$1.80$21k763,216Aug 25, 2026
Aug 21, 2026POpen-market purchase
Common Stock
+12,000$0.87$10k775,216Aug 25, 2026
Aug 24, 2026POpen-market purchase
Common Stock
+10,000$0.88$8,750785,216Aug 25, 2026

Related signals

Other insiders at XCel Brands, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
43Moderate
XELBbuy
XCel Brands, Inc.
Loren Robert W D
CEO and Chairman
$5,253
5,500 shares
+1%
48Moderate
XELBbuy
XCel Brands, Inc.
Loren Robert W D
CEO and Chairman
$9,550
10,000 shares
+1%
51Moderate
XELBbuy 2
XCel Brands, Inc.
Loren Robert W D
CEO and Chairman
$95k
81,466 shares
+13%
36Weak
XELBbuy 2
XCel Brands, Inc.
Loren Robert W D
CEO and Chairman
$18k
50,000 shares
+9%
26Weak
XELBbuy 2
XCel Brands, Inc.
Mark DiSanto
director
$18k
50,000 shares
+17%
50Moderate
XELBbuy 2
XCel Brands, Inc.
Loren Robert W D
CEO and Chairman
$137k
124,200 shares
+48%
43Moderate
XELBbuy 2
XCel Brands, Inc.
Mark DiSanto
director
$101k
91,800 shares
+842%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Loren Robert W D bought $19k of XELB | InsiderTell