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sellWeak10b5-1 plan

Francis S Soistman Jr sold $28k of EHTH

Chief Executive Officer at eHealth, Inc.. 40,612 shares at an average of $0.69, traded Oct 1, 2026, filed Oct 2, 2026.

Warning score
0
Value
$28k
40,612 shares
Holdings after
974,609
-4% from before
From 52-week low
0%
low $0.69, close $0.69
From 52-week high
-88%
high $5.65, as of Oct 1, 2026

Score components

  • Role
    Director
    +15
  • Trade size
    $28k at market
    +5
  • Share of holdings sold
    Sold 4.0% of holdings
    0
  • Cluster
    No other insider selling within 14 days
    0
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

EHTHOct 9, 2026 · close 0.70
Since filing Oct 2, 2026: +4.5%SPY +1.2% · excess +3.3%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001233184-26-000019, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Oct 1, 2026SOpen-market sale
Common Stock10b5-1
-20,306$0.70$14k994,91511 d ago
Oct 2, 2026SOpen-market sale
Common Stock10b5-1
-20,306$0.69$14k974,60911 d ago

Related signals

Other insiders at eHealth, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
4Weak
EHTHsell10b5-1
eHealth, Inc.
Francis S Soistman Jr
Chief Executive Officer
$82k
74,593 shares
-7%
47Moderate
EHTHbuy 2
eHealth, Inc.
John Joseph Dolan
Chief Financial Officer
$38k
25,000 shares
+14%
74Notable
EHTHbuy 2
eHealth, Inc.
Derrick A Duke
Chief Executive Officer
$259k
187,969 shares
+63%
29Weak
EHTHbuy
eHealth, Inc.
Gavin G. Galimi
SVP, General Counsel & Secr.
$41k
9,500 shares
+4%
30Weak
EHTHsell
eHealth, Inc.
Dale B Wolf
director
$105k
20,000 shares
-18%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Francis S Soistman Jr sold $28k of EHTH | InsiderTell