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sellModerate cluster of 3

John Murphy sold $6.4M of KO

President and CFO at COCA COLA CO. 88,658 shares at an average of $72.09, traded May 7, 2025, filed May 8, 2025.

Warning score
57
Value
$6.4M
88,658 shares
Holdings after
205,511
-30% from before
From 52-week low
+20%
low $57.94, close $69.49
From 52-week high
-2%
high $70.93, as of May 7, 2025

Score components

  • Role
    CFO
    +22
  • Trade size
    $6.4M at market
    +25
  • Share of holdings sold
    Sold 30% of holdings
    +10
  • Cluster
    3 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

KOOct 9, 2026 · close 88.05
Since filing May 8, 2025: +28.9%SPY +40.1% · excess -11.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001127602-25-013653, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
May 7, 2025MOption exercise
Common Stock, $.25 Par Value
+38,751$43.52$1.7M294,169May 8, 2025
May 7, 2025SOpen-market sale
Common Stock, $.25 Par Value
-38,751$72.09$2.8M255,418May 8, 2025
May 7, 2025SOpen-market sale
Common Stock, $.25 Par Value
-49,907$72.09$3.6M205,511May 8, 2025
May 7, 2025MOption exercise
Employee Stock Option (Right to Buy)derivative
-38,751$0.00$00May 8, 2025

Related signals

Other insiders at COCA COLA CO and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
38Weak
KOsell
COCA COLA CO
Nikolaos Koumettis
other
$2.6M
37,396 shares
-15%
35Weak
KOsell10b5-1
COCA COLA CO
James Quincey
Chairman and CEO
$19M
266,403 shares
-78%
45Moderate
KOsell 3
COCA COLA CO
Nancy Quan
Executive Vice President
$2.0M
28,543 shares
-11%
45Moderate
KOsell 3
COCA COLA CO
Beatriz R Perez
Executive Vice President
$4.3M
60,326 shares
-24%
70Notable
KOsell 6
COCA COLA CO
Henrique Braun
EVP & Chief Operating Officer
$1.8M
25,277 shares
-33%
38Weak
KOsell 7
COCA COLA CO
Nikolaos Koumettis
other
$3.9M
55,500 shares
-18%
51Moderate
KOsell 7
COCA COLA CO
Monica Howard Douglas
Executive Vice President
$394k
5,565 shares
-13%
44Moderate
KOsell 7
COCA COLA CO
Lisa Chang
Executive Vice President
$961k
13,445 shares
-12%
75Notable
KOsell 7
COCA COLA CO
James Quincey
Chairman and CEO
$10M
145,435 shares
-30%
45Moderate
KOsell 7
COCA COLA CO
Nancy Quan
Executive Vice President
$3.9M
54,953 shares
-20%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

John Murphy sold $6.4M of KO | InsiderTell