James Quincey sold $19M of KO
Chairman and CEO at COCA COLA CO. 266,403 shares at an average of $72.06, traded May 30, 2025, filed Jun 3, 2025.
Score components
- +25RoleCEO
- +25Trade size$19.2M at market
- +20Share of holdings soldSold 78% of holdings
- 0ClusterNo other insider selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001127602-25-016337, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| May 30, 2025 | MOption exercise Common Stock, $.25 Par Value10b5-1 | +66,600 | $43.52 | $2.9M | 409,147 | Jun 3, 2025 |
| May 30, 2025 | SOpen-market sale Common Stock, $.25 Par Value10b5-1 | -66,600 | $72.00 | $4.8M | 275,946 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Common Stock, $.25 Par Value10b5-1 | +66,601 | $43.52 | $2.9M | 342,547 | Jun 3, 2025 |
| May 30, 2025 | SOpen-market sale Common Stock, $.25 Par Value10b5-1 | -66,601 | $72.08 | $4.8M | 342,546 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Common Stock, $.25 Par Value10b5-1 | +66,601 | $43.52 | $2.9M | 409,147 | Jun 3, 2025 |
| May 30, 2025 | SOpen-market sale Common Stock, $.25 Par Value10b5-1 | -66,601 | $72.08 | $4.8M | 342,546 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Common Stock, $.25 Par Value10b5-1 | +66,601 | $43.52 | $2.9M | 409,147 | Jun 3, 2025 |
| May 30, 2025 | SOpen-market sale Common Stock, $.25 Par Value10b5-1 | -66,601 | $72.08 | $4.8M | 342,546 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Employee Stock Option (Right to Buy)derivative10b5-1 | -66,600 | $0.00 | $0 | 133,202 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Employee Stock Option (Right to Buy)derivative10b5-1 | -66,601 | $0.00 | $0 | 199,802 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Employee Stock Option (Right to Buy)derivative10b5-1 | -66,601 | $0.00 | $0 | 66,601 | Jun 3, 2025 |
| May 30, 2025 | MOption exercise Employee Stock Option (Right to Buy)derivative10b5-1 | -66,601 | $0.00 | $0 | 0 | Jun 3, 2025 |
Related signals
Other insiders at COCA COLA CO and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 45Moderate | COCA COLA CO | Nancy Quan Executive Vice President | $2.0M 28,543 shares | -11% | |
| 45Moderate | COCA COLA CO | Beatriz R Perez Executive Vice President | $4.3M 60,326 shares | -24% | |
| 57Moderate | COCA COLA CO | John Murphy President and CFO | $6.4M 88,658 shares | -30% | |
| 70Notable | COCA COLA CO | Henrique Braun EVP & Chief Operating Officer | $1.8M 25,277 shares | -33% | |
| 38Weak | COCA COLA CO | Nikolaos Koumettis other | $3.9M 55,500 shares | -18% | |
| 51Moderate | COCA COLA CO | Monica Howard Douglas Executive Vice President | $394k 5,565 shares | -13% | |
| 44Moderate | COCA COLA CO | Lisa Chang Executive Vice President | $961k 13,445 shares | -12% | |
| 75Notable | COCA COLA CO | James Quincey Chairman and CEO | $10M 145,435 shares | -30% | |
| 45Moderate | COCA COLA CO | Nancy Quan Executive Vice President | $3.9M 54,953 shares | -20% | |
| 38Weak | COCA COLA CO | Nikolaos Koumettis other | $3.9M 54,708 shares | -18% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.