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sellWeak cluster of 210b5-1 plan

Jacqueline P Canney sold $342k of NOW

Chief People & AI Enblmt. Off. at ServiceNow, Inc.. 354 shares at an average of $965.06, traded Jul 16, 2025, filed Jul 17, 2025.

Warning score
8
Value
$342k
354 shares
Holdings after
3,027
-10% from before
From 52-week low
+34%
low $144.33, close $193.39
From 52-week high
-17%
high $234.08, as of Jul 16, 2025

Score components

  • Role
    Officer
    +15
  • Trade size
    $342k at market
    +15
  • Share of holdings sold
    Sold 10% of holdings
    +5
  • Cluster
    2 insiders selling within 14 days
    +8
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

NOWOct 9, 2026 · close 140.86
Since filing Jul 17, 2025: -26.6%SPY +25.7% · excess -52.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001649609-25-000006, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Jul 15, 2025MOption exercise
Common Stock10b5-1
+724$0.00$03,751Jul 17, 2025
Jul 15, 2025FTax withholding
Common Stock10b5-1
-370$956.92$354k3,381Jul 17, 2025
Jul 16, 2025SOpen-market sale
Common Stock10b5-1
-354$965.06$342k3,027Jul 17, 2025
Jul 15, 2025MOption exercise
Restricted Stock Unitsderivative10b5-1
-724$0.00$00Jul 17, 2025

Related signals

Other insiders at ServiceNow, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
33Weak
NOWsell 210b5-1
ServiceNow, Inc.
Jacqueline P Canney
Chief People & AI Enblmt. Off.
$1.1M
7,847 shares
-21%
47Moderate
NOWsell 2
ServiceNow, Inc.
Paul Fipps
President, Global Customer Ops
$301k
2,034 shares
-10%
55Moderate
NOWsell 710b5-1
ServiceNow, Inc.
William R McDermott
Chairman & CEO
$5.3M
5,825 shares
-47%
45Moderate
NOWsell 710b5-1
ServiceNow, Inc.
Russell S Elmer
General Counsel
$1.5M
1,698 shares
-28%
80Strong
NOWsell 7
ServiceNow, Inc.
Paul Fipps
President, Global Customer Ops
$1.3M
1,452 shares
-76%
50Moderate
NOWsell 710b5-1
ServiceNow, Inc.
William R McDermott
Chairman & CEO
$1.4M
1,585 shares
-11%
30Weak
NOWsell 710b5-1
ServiceNow, Inc.
Jacqueline P Canney
Chief People & AI Enblmt. Off.
$1.4M
1,562 shares
-34%
32Weak
NOWsell 710b5-1
ServiceNow, Inc.
Gina Mastantuono
President and CFO
$1.5M
1,762 shares
-13%
8Weak
NOWsell 710b5-1
ServiceNow, Inc.
Kevin Thomas McBride
Principal Accounting Officer
$238k
280 shares
-6%
23Weak
NOWsell 710b5-1
ServiceNow, Inc.
Paul Edward Chamberlain
director
$258k
300 shares
-3%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Jacqueline P Canney sold $342k of NOW | InsiderTell