Charles Collier sold $2.4M of ROKU
President, Roku Media at ROKU, INC. 24,630 shares at an average of $97.93, traded Sep 3, 2025, filed Sep 4, 2025.
Score components
- +20RolePresident
- +25Trade size$2.4M at market
- +20Share of holdings soldSold 100% of holdings
- +15Cluster5 insiders selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m +6.9%, 3m -2.7%, 6m +1.0%.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001062993-25-015346, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Sep 2, 2025 | MOption exercise Class A Common Stock10b5-1 | +29,340 | $0.00 | $0 | 29,540 | Sep 4, 2025 |
| Sep 2, 2025 | FTax withholding Class A Common Stock10b5-1 | -14,979 | $95.86 | $1.4M | 14,561 | Sep 4, 2025 |
| Sep 3, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -7,512 | $96.65 | $726k | 7,049 | Sep 4, 2025 |
| Sep 3, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -6,849 | $97.52 | $668k | 200 | Sep 4, 2025 |
| Sep 4, 2025 | MOption exercise Class A Common Stock10b5-1 | +10,269 | $49.59 | $509k | 10,469 | Sep 4, 2025 |
| Sep 4, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -8,721 | $99.04 | $864k | 1,748 | Sep 4, 2025 |
| Sep 4, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -1,548 | $99.73 | $154k | 200 | Sep 4, 2025 |
| Sep 2, 2025 | MOption exercise Restricted Stock Unitderivative10b5-1 | -29,340 | $0.00 | $0 | 146,699 | Sep 4, 2025 |
| Sep 4, 2025 | MOption exercise Employee Stock Option (right to buy)derivative10b5-1 | -10,269 | $0.00 | $0 | 759,899 | Sep 4, 2025 |
Related signals
Other insiders at ROKU, INC and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 45Moderate | ROKU, INC | Charles Collier President, Roku Media | $3.1M 20,538 shares | -62% | |
| 19Weak | ROKU, INC | Matthew C. Banks VP, CAO | $84k 554 shares | -7% | |
| 14Weak | ROKU, INC | Neil D Hunt director | $302k 2,000 shares | -17% | |
| 42Moderate | ROKU, INC | Dan Jedda CFO & COO | $1.1M 7,000 shares | -9% | |
| 45Moderate | ROKU, INC | Charles Collier President, Roku Media | $3.2M 20,538 shares | -62% | |
| 4Weak | ROKU, INC | Matthew C. Banks VP, CAO | $85k 546 shares | -6% | |
| 30Weak | ROKU, INC | Charles Collier President, Roku Media | $1.1M 7,067 shares | -24% | |
| 27Weak | ROKU, INC | Gilbert Fuchsberg President, Subscriptions | $751k 4,824 shares | -11% | |
| 14Weak | ROKU, INC | Neil D Hunt director | $313k 2,000 shares | -17% | |
| 22Weak | ROKU, INC | Christopher T. Handman SVP & General Counsel | $467k 2,999 shares | -25% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.