Skip to content
sellWeak cluster of 610b5-1 plan

Landon Edmond sold $313k of KVYO

Chief Legal Officer at Klaviyo, Inc.. 9,965 shares at an average of $31.46, traded Aug 18, 2025, filed Aug 19, 2025.

Warning score
24
Value
$313k
9,965 shares
Holdings after
392,584
-2% from before
From 52-week low
+31%
low $24.45, close $32.02
From 52-week high
-35%
high $49.19, as of Aug 18, 2025

Score components

  • Role
    Officer
    +15
  • Trade size
    $313k at market
    +14
  • Share of holdings sold
    Sold 2.5% of holdings
    0
  • Cluster
    6 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

KVYOOct 9, 2026 · close 17.32
Since filing Aug 19, 2025: -45.2%SPY +23.3% · excess -68.5%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001470831-25-000139, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Aug 15, 2025CConversion
Series A Common Stock10b5-1
+11,426--416,170Aug 19, 2025
Aug 15, 2025FTax withholding
Series A Common Stock10b5-1
-24,695$31.43$776k391,475Aug 19, 2025
Aug 18, 2025CConversion
Series A Common Stock10b5-1
+11,074--402,549Aug 19, 2025
Aug 18, 2025SOpen-market sale
Series A Common Stock10b5-1
-9,965$31.46$313k392,584Aug 19, 2025
Aug 15, 2025CConversion
Series B Common Stockderivative10b5-1
-11,426$0.00$056,074Aug 19, 2025
Aug 18, 2025CConversion
Series B Common Stockderivative10b5-1
-11,074$0.00$045,000Aug 19, 2025

Related signals

Other insiders at Klaviyo, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
40Moderate
KVYOsell10b5-1
Klaviyo, Inc.
Ed Hallen
director, owner
$1.7M
97,482 shares
-104%
3Weak
KVYOsell 210b5-1
Klaviyo, Inc.
Ed Hallen
director, owner
$22k
1,300 shares
-1%
16Weak
KVYOsell 310b5-1
Klaviyo, Inc.
Susan St. Ledger
director
$37k
2,328 shares
-9%
40Moderate
KVYOsell 310b5-1
Klaviyo, Inc.
Landon Edmond
Chief Legal Officer
$1.2M
61,576 shares
-11%
55Moderate
KVYOsell 310b5-1
Klaviyo, Inc.
Ed Hallen
director, owner
$2.0M
98,782 shares
-74%
65Notable
KVYOsell 510b5-1
Klaviyo, Inc.
Andrew Bialecki
Chief Executive Officer
$3.3M
100,000 shares
-100%
27Weak
KVYOsell 510b5-1
Klaviyo, Inc.
Landon Edmond
Chief Legal Officer
$445k
14,190 shares
-4%
55Moderate
KVYOsell 510b5-1
Klaviyo, Inc.
Ed Hallen
director, owner
$3.6M
117,550 shares
-70%
34Weak
KVYOsell 510b5-1
Klaviyo, Inc.
Amanda Whalen
Chief Financial Officer
$439k
14,000 shares
-3%
65Notable
KVYOsell 510b5-1
Klaviyo, Inc.
Andrew Bialecki
Chief Executive Officer
$7.1M
238,648 shares
-172%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Landon Edmond sold $313k of KVYO | InsiderTell