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sellWeak cluster of 410b5-1 plan

Jeffrey J Hurd sold $365k of EQH

Chief Operating Officer at Equitable Holdings, Inc.. 6,790 shares at an average of $53.69, traded Sep 15, 2025, filed Sep 17, 2025.

Warning score
30
Value
$365k
6,790 shares
Holdings after
81,888
-8% from before
From 52-week low
+33%
low $38.93, close $51.92
From 52-week high
-4%
high $54.34, as of Sep 15, 2025

Score components

  • Role
    COO
    +20
  • Trade size
    $365k at market
    +15
  • Share of holdings sold
    Sold 7.7% of holdings
    0
  • Cluster
    4 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

EQHOct 9, 2026 · close 52.92
Since filing Sep 17, 2025: +1.5%SPY +19.7% · excess -18.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001486195-25-000010, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 15, 2025SOpen-market sale
Common Stock10b5-1
-5,690$53.58$305k82,988Sep 17, 2025
Sep 15, 2025SOpen-market sale
Common Stock10b5-1
-1,100$54.24$60k81,888Sep 17, 2025

Related signals

Other insiders at Equitable Holdings, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
39Weak
EQHsell 2
Equitable Holdings, Inc.
Bertram L Scott
director
$151k
2,780 shares
-11%
45Moderate
EQHsell 4
Equitable Holdings, Inc.
Craig C MacKay
director
$109k
2,000 shares
-11%
57Moderate
EQHsell 3
Equitable Holdings, Inc.
Nick Lane
See Remarks
$795k
14,923 shares
-12%
37Weak
EQHsell 3
Equitable Holdings, Inc.
Arlene Isaacs-Lowe
director
$53k
1,000 shares
-5%
30Weak
EQHsell 410b5-1
Equitable Holdings, Inc.
Mark Pearson
President and CEO
$1.9M
39,700 shares
-6%
25Weak
EQHsell 410b5-1
Equitable Holdings, Inc.
Nick Lane
See Remarks
$1.4M
30,000 shares
-20%
30Weak
EQHsell 410b5-1
Equitable Holdings, Inc.
Jeffrey J Hurd
Chief Operating Officer
$328k
6,790 shares
-10%
47Moderate
EQHsell 4
Equitable Holdings, Inc.
William James Eckert IV
Chief Accounting Officer
$203k
4,300 shares
-22%
23Weak
EQHsell 210b5-1
Equitable Holdings, Inc.
Mark Pearson
President and CEO
$1.7M
39,700 shares
-6%
22Weak
EQHsell 210b5-1
Equitable Holdings, Inc.
Jeffrey J Hurd
Chief Operating Officer
$294k
6,790 shares
-9%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Jeffrey J Hurd sold $365k of EQH | InsiderTell