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sellModerate cluster of 610b5-1 plan

Oluyemi Okupe sold $8.0M of HIMS

Chief Financial Officer at Hims & Hers Health, Inc.. 145,000 shares at an average of $55.35, traded Sep 15, 2025, filed Sep 17, 2025.

Warning score
47
Value
$8.0M
145,000 shares
Holdings after
128,984
-53% from before
From 52-week low
+235%
low $16.10, close $53.96
From 52-week high
-22%
high $68.74, as of Sep 15, 2025

Score components

  • Role
    CFO
    +22
  • Trade size
    $8.0M at market
    +25
  • Share of holdings sold
    Sold 53% of holdings
    +20
  • Cluster
    6 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m -1.1%, 3m -30.5%, 6m -54.0%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

HIMSOct 9, 2026 · close 30.92
Since filing Sep 17, 2025: -38.6%SPY +19.6% · excess -58.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001773751-25-000300, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 15, 2025MOption exercise
Class A Common Stock10b5-1
+105,199--222,005Sep 17, 2025
Sep 15, 2025FTax withholding
Class A Common Stock10b5-1
-58,021$53.96$3.1M163,984Sep 17, 2025
Sep 15, 2025MOption exercise
Class A Common Stock10b5-1
+110,000$5.01$551k273,984Sep 17, 2025
Sep 15, 2025SOpen-market sale
Class A Common Stock10b5-1
-117,792$55.25$6.5M156,192Sep 17, 2025
Sep 15, 2025SOpen-market sale
Class A Common Stock10b5-1
-27,208$55.79$1.5M128,984Sep 17, 2025
Sep 15, 2025MOption exercise
Restricted Stock Unitderivative10b5-1
-52,395$0.00$0104,791Sep 17, 2025
Sep 15, 2025MOption exercise
Restricted Stock Unitderivative10b5-1
-18,334$0.00$0110,007Sep 17, 2025
Sep 15, 2025MOption exercise
Restricted Stock Unitderivative10b5-1
-22,988$0.00$0229,881Sep 17, 2025
Sep 15, 2025MOption exercise
Restricted Stock Unitderivative10b5-1
-11,482$0.00$0160,755Sep 17, 2025
Sep 15, 2025MOption exercise
Stock Option (right to buy)derivative10b5-1
-110,000$0.00$0239,784Sep 17, 2025

Related signals

Other insiders at Hims & Hers Health, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
13Weak
HIMSsell 210b5-1
Hims & Hers Health, Inc.
Soleil Boughton
Chief Legal Officer
$101k
3,461 shares
-1%
17Weak
HIMSsell 210b5-1
Hims & Hers Health, Inc.
Oluyemi Okupe
Chief Financial Officer
$59k
2,000 shares
-1%
30Weak
HIMSsell 410b5-1
Hims & Hers Health, Inc.
Oluyemi Okupe
Chief Financial Officer
$877k
29,277 shares
-11%
32Weak
HIMSsell 410b5-1
Hims & Hers Health, Inc.
Oluyemi Okupe
Chief Financial Officer
$355k
12,313 shares
-5%
21Weak
HIMSsell 410b5-1
Hims & Hers Health, Inc.
Soleil Boughton
Chief Legal Officer
$174k
6,236 shares
-2%
31Weak
HIMSsell 410b5-1
Hims & Hers Health, Inc.
Michael Chi
Chief Operating Officer
$398k
14,027 shares
-3%
23Weak
HIMSsell 410b5-1
Hims & Hers Health, Inc.
Mohamed Elshenawy
CTO
$226k
7,954 shares
-4%
20Weak
HIMSsell 410b5-1
Hims & Hers Health, Inc.
Soleil Boughton
Chief Legal Officer
$98k
3,458 shares
-1%
37Weak
HIMSsell 310b5-1
Hims & Hers Health, Inc.
Deborah M. Autor
Chief Policy Officer
$467k
16,773 shares
-26%
31Weak
HIMSsell 310b5-1
Hims & Hers Health, Inc.
Soleil Boughton
Chief Legal Officer
$692k
25,111 shares
-7%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Oluyemi Okupe sold $8.0M of HIMS | InsiderTell