Kevin Thomas McBride sold $238k of NOW
Principal Accounting Officer at ServiceNow, Inc.. 280 shares at an average of $851.77, traded Aug 15, 2025, filed Aug 19, 2025.
Score components
- +15RoleOfficer
- +13Trade size$238k at market
- 0Share of holdings soldSold 5.7% of holdings
- +15Cluster9 insiders selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001723374-25-000004, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Aug 15, 2025 | SOpen-market sale Common Stock10b5-1 | -280 | $851.77 | $238k | 4,654 | Aug 19, 2025 |
| Aug 15, 2025 | MOption exercise Common Stock10b5-1 | +657 | $0.00 | $0 | 5,311 | Aug 19, 2025 |
| Aug 15, 2025 | FTax withholding Common Stock10b5-1 | -312 | $867.24 | $271k | 4,999 | Aug 19, 2025 |
| Aug 15, 2025 | MOption exercise Common Stock10b5-1 | +47 | $0.00 | $0 | 5,046 | Aug 19, 2025 |
| Aug 15, 2025 | FTax withholding Common Stock10b5-1 | -23 | $867.24 | $20k | 5,023 | Aug 19, 2025 |
| Aug 15, 2025 | MOption exercise Common Stock10b5-1 | +63 | $0.00 | $0 | 5,086 | Aug 19, 2025 |
| Aug 15, 2025 | FTax withholding Common Stock10b5-1 | -30 | $867.24 | $26k | 5,056 | Aug 19, 2025 |
| Aug 15, 2025 | MOption exercise Restricted Stock Unitsderivative10b5-1 | -657 | $0.00 | $0 | 657 | Aug 19, 2025 |
| Aug 15, 2025 | MOption exercise Restricted Stock Unitsderivative10b5-1 | -47 | $0.00 | $0 | 284 | Aug 19, 2025 |
| Aug 15, 2025 | MOption exercise Restricted Stock Unitsderivative10b5-1 | -63 | $0.00 | $0 | 628 | Aug 19, 2025 |
Related signals
Other insiders at ServiceNow, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 33Weak | ServiceNow, Inc. | Jacqueline P Canney Chief People & AI Enblmt. Off. | $1.1M 7,847 shares | -21% | |
| 47Moderate | ServiceNow, Inc. | Paul Fipps President, Global Customer Ops | $301k 2,034 shares | -10% | |
| 55Moderate | ServiceNow, Inc. | William R McDermott Chairman & CEO | $5.3M 5,825 shares | -47% | |
| 60Notable | ServiceNow, Inc. | Anita M Sands director | $1.0M 1,097 shares | -11% | |
| 45Moderate | ServiceNow, Inc. | Russell S Elmer General Counsel | $1.5M 1,698 shares | -28% | |
| 80Strong | ServiceNow, Inc. | Paul Fipps President, Global Customer Ops | $1.3M 1,452 shares | -76% | |
| 50Moderate | ServiceNow, Inc. | William R McDermott Chairman & CEO | $1.4M 1,585 shares | -11% | |
| 30Weak | ServiceNow, Inc. | Jacqueline P Canney Chief People & AI Enblmt. Off. | $1.4M 1,562 shares | -34% | |
| 32Weak | ServiceNow, Inc. | Gina Mastantuono President and CFO | $1.5M 1,762 shares | -13% | |
| 35Weak | ServiceNow, Inc. | Nicholas Tzitzon Vice Chairman | $1.5M 1,719 shares | -36% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.