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sellWeak cluster of 210b5-1 plan

Richard A Hayne sold $228M of URBN

CEO & Chairman of the Board at URBAN OUTFITTERS INC. 40,000 shares at an average of $5,700.78, traded Dec 9, 2025, filed Dec 11, 2025.

Warning score
38
Value
$228M
40,000 shares
Holdings after
2,337,392
-0% from before
From 52-week low
+78%
low $43.24, close $76.89
From 52-week high
-4%
high $79.79, as of Dec 9, 2025

Score components

  • Role
    CEO
    +25
  • Trade size
    $228.0M at market
    +25
  • Share of holdings sold
    Sold 0.2% of holdings
    0
  • Cluster
    2 insiders selling within 14 days
    +8
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m -0.1%, 3m -21.9%, 6m -5.2%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

URBNOct 12, 2026 · close 82.69
Since filing Dec 11, 2025: +1.3%SPY +14.1% · excess -12.8%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001193125-25-316075, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Dec 9, 2025SOpen-market sale
Common Shares10b5-1
-464$75.46$35k17,931,472Dec 11, 2025
Dec 9, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-404$75.46$30k2,355,654Dec 11, 2025
Dec 9, 2025SOpen-market sale
Common Shares10b5-1
-9,523$76.48$728k17,921,949Dec 11, 2025
Dec 9, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-8,334$76.48$637k2,347,320Dec 11, 2025
Dec 9, 2025SOpen-market sale
Common Shares10b5-1
-680$76.94$52k17,921,269Dec 11, 2025
Dec 9, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-595$76.94$46k2,346,725Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Shares10b5-1
-942$76.92$72k17,920,327Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-824$76.92$63k2,345,901Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Shares10b5-1
-6,823$78.20$534k17,913,504Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-5,970$78.20$467k2,339,931Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Shares10b5-1
-2,843$79,198.00$225M17,910,661Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-2,488$79.20$197k2,337,443Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Shares10b5-1
-59$79.72$4,70417,910,602Dec 11, 2025
Dec 10, 2025SOpen-market sale
Common Sharesindirect: By Spouse as Trustee10b5-1
-51$79.72$4,0662,337,392Dec 11, 2025

Related signals

Other insiders at URBAN OUTFITTERS INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
51Moderate
URBNsell 2
URBAN OUTFITTERS INC
Tricia D Smith
Global CEO Anthropologie Group
$266k
3,500 shares
-10%
64Notable
URBNsell 3
URBAN OUTFITTERS INC
Melanie Marein-Efron
Chief Financial Officer
$460k
5,700 shares
-33%
30Weak
URBNsell 2
URBAN OUTFITTERS INC
Mary Egan
director
$51k
650 shares
-4%
61Notable
URBNsell 3
URBAN OUTFITTERS INC
Frank Conforti
Co-President & COO
$687k
9,391 shares
-12%
70Notable
URBNsell 3
URBAN OUTFITTERS INC
Azeez Hayne
Chief Administrative Officer
$639k
8,733 shares
-100%
57Moderate
URBNsell 3
URBAN OUTFITTERS INC
Melanie Marein-Efron
Chief Financial Officer
$370k
5,036 shares
-23%
34Weak
URBNsell 2
URBAN OUTFITTERS INC
Azeez Hayne
Chief Administrative Officer
$378k
5,720 shares
-40%
64Notable
URBNsell 4
URBAN OUTFITTERS INC
Tricia D Smith
Global CEO Anthropologie Group
$324k
5,000 shares
-50%
45Moderate
URBNsell 310b5-1
URBAN OUTFITTERS INC
Richard A Hayne
CEO & Chairman of the Board
$1.7M
24,682 shares
-0%
37Weak
URBNsell 310b5-1
URBAN OUTFITTERS INC
Margaret Hayne
Co-President & CCO
$811k
11,518 shares
-1%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Richard A Hayne sold $228M of URBN | InsiderTell