Jonathan Burth sold $2.3M of COCO
Chief Operating Officer at Vita Coco Company, Inc.. 30,000 shares at an average of $75.00, traded May 12, 2026, filed May 13, 2026.
Score components
- +20RoleCOO
- +25Trade size$2.2M at market
- +10Share of holdings soldSold 34% of holdings
- +15Cluster5 insiders selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m +8.2%, 3m -11.1%, 6m -.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001482981-26-000134, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| May 12, 2026 | MOption exercise Common Stock10b5-1 | +30,000 | $10.18 | $305k | 87,910 | May 13, 2026 |
| May 12, 2026 | SOpen-market sale Common Stock10b5-1 | -30,000 | $75.00 | $2.3M | 57,910 | May 13, 2026 |
| May 12, 2026 | MOption exercise Non-Qualified Stock Option (Right to Buy)derivative10b5-1 | -30,000 | $0.00 | $0 | 23,575 | May 13, 2026 |
Related signals
Other insiders at Vita Coco Company, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 24Weak | Vita Coco Company, Inc. | Kenneth Sadowsky director | $323k 3,900 shares | -1% | |
| 45Moderate | Vita Coco Company, Inc. | Ira Liran director | $12M 148,074 shares | -39% | |
| 35Weak | Vita Coco Company, Inc. | Jonathan Burth Chief Operating Officer | $2.4M 30,000 shares | -34% | |
| 45Moderate | Vita Coco Company, Inc. | Ira Liran director | $15M 191,926 shares | -40% | |
| 34Weak | Vita Coco Company, Inc. | Charles van Es Chief Commercial Officer | $604k 8,045 shares | -12% | |
| 24Weak | Vita Coco Company, Inc. | Kenneth Sadowsky director | $302k 3,900 shares | -1% | |
| 35Weak | Vita Coco Company, Inc. | Jonathan Burth Chief Operating Officer | $1.4M 20,000 shares | -26% | |
| 34Weak | Vita Coco Company, Inc. | Charles van Es Chief Commercial Officer | $599k 8,561 shares | -11% | |
| 21Weak | Vita Coco Company, Inc. | Charles van Es Chief Commercial Officer | $134k 2,000 shares | -3% | |
| 45Moderate | Vita Coco Company, Inc. | Jonathan Burth Chief Operating Officer | $3.9M 60,000 shares | -61% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.