Skip to content
sellWeak cluster of 310b5-1 plan

David Aufderhaar sold $257k of SFIX

Chief Financial Officer at Stitch Fix, Inc.. 67,960 shares at an average of $3.79, traded Jul 6, 2026, filed Jul 8, 2026.

Warning score
30
Value
$257k
67,960 shares
Holdings after
1,102,369
-6% from before
From 52-week low
+25%
low $3.06, close $3.84
From 52-week high
-34%
high $5.83, as of Jul 6, 2026

Score components

  • Role
    CFO
    +22
  • Trade size
    $257k at market
    +13
  • Share of holdings sold
    Sold 5.8% of holdings
    0
  • Cluster
    3 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

SFIXOct 9, 2026 · close 2.84
Since filing Jul 8, 2026: -20.0%SPY +4.6% · excess -24.6%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001628280-26-047704, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Jul 6, 2026SOpen-market sale
Class A Common Stock10b5-1
-67,960$3.79$257k1,102,369Jul 8, 2026

Related signals

Other insiders at Stitch Fix, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
0Weak
SFIXsell10b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$286k
70,000 shares
-7%
1Weak
SFIXsell 210b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$263k
70,000 shares
-7%
8Weak
SFIXsell 310b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$265k
70,000 shares
-7%
27Weak
SFIXsell 310b5-1
Stitch Fix, Inc.
Casey O'Connor
Chief Legal Officer
$197k
50,000 shares
-10%
8Weak
SFIXsell 310b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$253k
70,000 shares
-6%
8Weak
SFIXsell 310b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$265k
70,000 shares
-6%
2Weak
SFIXsell 210b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$310k
70,011 shares
-6%
5Weak
SFIXsell 210b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$451k
100,000 shares
-9%
2Weak
SFIXsell 210b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$282k
70,000 shares
-6%
0Weak
SFIXsell10b5-1
Stitch Fix, Inc.
Anthony Bacos
Chief Prod/Technology Officer
$290k
70,000 shares
-6%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

David Aufderhaar sold $257k of SFIX | InsiderTell