Matthew Ohayer sold $714k of VITL
EXECUTIVE CHAIRPERSON at Vital Farms, Inc.. 24,000 shares at an average of $29.73, traded Nov 19, 2024, filed Nov 21, 2024.
Score components
- +20RoleChair
- +21Trade size$714k at market
- 0Share of holdings soldSold 0.3% of holdings
- +8Cluster2 insiders selling within 14 days
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m +27.9%, 3m +12.1%, 6m +10.7%.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001415889-24-027399, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Nov 19, 2024 | SOpen-market sale Common Stock10b5-1 | -7,289 | $29.02 | $212k | 7,125,988 | Nov 21, 2024 |
| Nov 19, 2024 | SOpen-market sale Common Stock10b5-1 | -12,711 | $29.96 | $381k | 7,113,277 | Nov 21, 2024 |
| Nov 20, 2024 | SOpen-market sale Common Stock10b5-1 | -4,000 | $30.31 | $121k | 7,109,277 | Nov 21, 2024 |
Related signals
Other insiders at Vital Farms, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 36Weak | VITLbuy Vital Farms, Inc. | Kofi Owusu Amoo-Gottfried director | $20k 2,375 shares | +8% | |
| 6Weak | Vital Farms, Inc. | Matthew Ohayer EXECUTIVE CHAIRPERSON | $305k 15,000 shares | -0% | |
| 50Moderate | Vital Farms, Inc. | Karl Khoury director | $92k 5,000 shares | +4% | |
| 61Notable | Vital Farms, Inc. | William B. Cyr director | $98k 4,750 shares | +156% | |
| 8Weak | Vital Farms, Inc. | Matthew Ohayer EXECUTIVE CHAIRPERSON | $407k 20,000 shares | -0% | |
| 19Weak | Vital Farms, Inc. | Matthew Ohayer EXECUTIVE CHAIRPERSON | $558k 20,000 shares | -0% | |
| 22Weak | Vital Farms, Inc. | Matthew Ohayer EXECUTIVE CHAIRPERSON | $771k 25,000 shares | -0% | |
| 32Weak | Vital Farms, Inc. | Russell Diez-Canseco PRESIDENT AND CEO | $587k 16,734 shares | -3% | |
| 20Weak | Vital Farms, Inc. | Matthew Ohayer EXECUTIVE CHAIRPERSON | $176k 5,000 shares | -0% | |
| 31Weak | Vital Farms, Inc. | Matthew Ohayer EXECUTIVE CHAIRPERSON | $829k 25,000 shares | -0% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.