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sellWeak cluster of 310b5-1 plan

Mark W Begor sold $5.6M of EFX

CEO at EQUIFAX INC. 22,161 shares at an average of $252.63, traded Feb 13, 2025, filed Feb 18, 2025.

Warning score
35
Value
$5.6M
22,161 shares
Holdings after
142,243
-13% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet

Score components

  • Role
    CEO
    +25
  • Trade size
    $5.6M at market
    +25
  • Share of holdings sold
    Sold 13% of holdings
    +5
  • Cluster
    3 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m -1.1%, 3m +12.5%, 6m +1.7%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

EFXOct 9, 2026 · close 145.78
Since filing Feb 18, 2025: -39.9%SPY +29.7% · excess -69.6%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001225208-25-001817, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Feb 13, 2025MOption exercise
Common Stock10b5-1
+22,161$175.48$3.9M164,404Feb 18, 2025
Feb 13, 2025SOpen-market sale
Common Stock10b5-1
-595$253.60$151k163,809Feb 18, 2025
Feb 13, 2025SOpen-market sale
Common Stock10b5-1
-1,402$256.31$359k162,407Feb 18, 2025
Feb 13, 2025SOpen-market sale
Common Stock10b5-1
-1,600$252.38$404k160,807Feb 18, 2025
Feb 13, 2025SOpen-market sale
Common Stock10b5-1
-5,214$255.27$1.3M155,593Feb 18, 2025
Feb 13, 2025SOpen-market sale
Common Stock10b5-1
-6,199$250.74$1.6M149,394Feb 18, 2025
Feb 13, 2025SOpen-market sale
Common Stock10b5-1
-7,151$251.60$1.8M142,243Feb 18, 2025
Feb 13, 2025MOption exercise
Stock Option/Right to Buyderivative10b5-1
-22,161$0.00$022,160Feb 18, 2025

Related signals

Other insiders at EQUIFAX INC and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
25Weak
EFXsell10b5-1
EQUIFAX INC
John W Gamble Jr
EVP, CFO & COO
$846k
4,500 shares
-6%
20Weak
EFXsell10b5-1
EQUIFAX INC
Mark W Begor
CEO
$6.5M
37,791 shares
-12%
27Weak
EFXsell 310b5-1
EQUIFAX INC
Chad M Borton
EVP, Pres Workforce Solutions
$427k
2,455 shares
-8%
37Weak
EFXsell 310b5-1
EQUIFAX INC
John W Gamble Jr
EVP, CFO & COO
$618k
3,500 shares
-5%
35Weak
EFXsell 310b5-1
EQUIFAX INC
Mark W Begor
CEO
$6.5M
37,791 shares
-12%
40Moderate
EFXsell 410b5-1
EQUIFAX INC
John W Gamble Jr
EVP, CFO & COO
$881k
4,500 shares
-7%
31Weak
EFXbuy10b5-1
EQUIFAX INC
Cecilia Mao
EVP, Chief Product Officer
$465k
2,400 shares
+29%
33Weak
EFXsell 410b5-1
EQUIFAX INC
Chad M Borton
EVP, Pres Workforce Solutions
$485k
2,535 shares
-13%
35Weak
EFXsell 410b5-1
EQUIFAX INC
Mark W Begor
CEO
$7.6M
37,791 shares
-14%
25Weak
EFXsell 410b5-1
EQUIFAX INC
Jamil Farshchi
EVP, Chief Technology Officer
$1.4M
7,380 shares
-16%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Mark W Begor sold $5.6M of EFX | InsiderTell