sellWeak10b5-1 plan
Steve Ladd Huffman sold $21M of RDDT
CEO & President at Reddit, Inc.. 124,408 shares at an average of $172.75, traded Jan 15, 2025, filed Jan 17, 2025.
Warning score
20Value
$21M
124,408 shares
Holdings after
0
-20% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet
Score components
- +25RoleCEO
- +25Trade size$21.5M at market
- +5Share of holdings soldSold 20% of holdings
- 0ClusterNo other insider selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
RDDTOct 9, 2026 · close 159.91
Since filing Jan 17, 2025: -8.8%SPY +32.8% · excess -41.6%
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001713445-25-000004, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Jan 15, 2025 | CConversion Class A Common Stock10b5-1 | +14,000 | $0.00 | $0 | 628,394 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -200 | $168.05 | $34k | 628,194 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -4,001 | $170.18 | $681k | 624,193 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -2,507 | $171.05 | $429k | 621,686 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -1,207 | $172.12 | $208k | 620,479 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -500 | $172.96 | $86k | 619,979 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -1,851 | $174.39 | $323k | 618,128 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -1,449 | $175.54 | $254k | 616,679 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -1,285 | $176.51 | $227k | 615,394 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -900 | $177.43 | $160k | 614,494 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stock10b5-1 | -100 | $178.23 | $18k | 614,394 | Jan 17, 2025 |
| Jan 15, 2025 | CConversion Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | +110,408 | $0.00 | $0 | 110,408 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -1,100 | $168.14 | $185k | 109,308 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -15,909 | $169.96 | $2.7M | 93,399 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -32,357 | $170.69 | $5.5M | 61,042 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -11,627 | $171.68 | $2.0M | 49,415 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -5,363 | $172.81 | $927k | 44,052 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -8,310 | $174.03 | $1.4M | 35,742 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -11,852 | $174.89 | $2.1M | 23,890 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -11,068 | $175.85 | $1.9M | 12,822 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -7,459 | $176.90 | $1.3M | 5,363 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -4,781 | $177.71 | $850k | 582 | Jan 17, 2025 |
| Jan 15, 2025 | SOpen-market sale Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1 | -582 | $178.48 | $104k | 0 | Jan 17, 2025 |
| Jan 15, 2025 | CConversion Class B Common Stockderivative10b5-1 | -14,000 | $0.00 | $0 | 1,326,944 | Jan 17, 2025 |
| Jan 15, 2025 | MOption exercise Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1 | -110,408 | $0.00 | $0 | 1,072,537 | Jan 17, 2025 |
| Jan 15, 2025 | MOption exercise Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1 | +110,408 | $0.00 | $0 | 2,047,687 | Jan 17, 2025 |
| Jan 15, 2025 | CConversion Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1 | -110,408 | $0.00 | $0 | 1,937,279 | Jan 17, 2025 |
| Jan 17, 2025 | MOption exercise Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1 | -86,749 | $0.00 | $0 | 985,788 | Jan 17, 2025 |
| Jan 17, 2025 | MOption exercise Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1 | +86,749 | $0.00 | $0 | 2,024,028 | Jan 17, 2025 |
Related signals
Other insiders at Reddit, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 15Weak | Reddit, Inc. | Steve Ladd Huffman CEO & President | $2.5M 17,308 shares | -5% | |
| 23Weak | Reddit, Inc. | Steve Ladd Huffman CEO & President | $2.8M 17,308 shares | -5% | |
| 18Weak | Reddit, Inc. | Jennifer L. Wong Chief Operating Officer | $9.7M 60,000 shares | -6% | |
| 23Weak | Reddit, Inc. | Steve Ladd Huffman CEO & President | $2.7M 18,000 shares | -5% | |
| 28Weak | Reddit, Inc. | Michelle Marie Reynolds Chief Accounting Officer | $527k 3,500 shares | -8% | |
| 20Weak | Reddit, Inc. | Christopher Brian Slowe Chief Technology Officer | $2.2M 16,000 shares | -6% | |
| 35Weak | Reddit, Inc. | Steve Ladd Huffman CEO & President | $15M 124,409 shares | -22% | |
| 20Weak | Reddit, Inc. | Michelle Marie Reynolds Chief Accounting Officer | $114k 909 shares | -2% | |
| 25Weak | Reddit, Inc. | Jennifer L. Wong Chief Operating Officer | $4.1M 33,333 shares | -2% | |
| 42Moderate | Reddit, Inc. | Andrew Vollero Chief Financial Officer | $3.5M 30,000 shares | -8% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.