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sellWeak10b5-1 plan

Steve Ladd Huffman sold $16M of RDDT

CEO & President at Reddit, Inc.. 124,408 shares at an average of $127.36, traded Mar 14, 2025, filed Mar 18, 2025.

Warning score
20
Value
$16M
124,408 shares
Holdings after
583,515
-21% from before
From 52-week low
-
no price yet
From 52-week high
-
no price yet

Score components

  • Role
    CEO
    +25
  • Trade size
    $15.8M at market
    +25
  • Share of holdings sold
    Sold 21% of holdings
    +5
  • Cluster
    No other insider selling within 14 days
    0
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

RDDTOct 9, 2026 · close 159.91
Since filing Mar 18, 2025: +45.2%SPY +41.5% · excess +3.7%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001713445-25-000055, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Mar 14, 2025GGift
Class A Common Stock10b5-1
-597,515$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
+597,515$0.00$0597,515Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-700$124.05$87k596,815Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,300$125.47$163k595,515Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,951$126.61$247k593,564Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-6,664$127.47$849k586,900Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-2,085$128.43$268k584,815Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-800$129.50$104k584,015Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-500$130.29$65k583,515Mar 18, 2025
Mar 14, 2025CConversion
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
+110,408$0.00$0693,923Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-5,294$123.93$656k688,629Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-4,525$124.90$565k684,104Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-9,899$126.03$1.2M674,205Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-35,568$127.05$4.5M638,637Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-36,666$127.83$4.7M601,971Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-11,192$128.86$1.4M590,779Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-6,328$129.91$822k584,451Mar 18, 2025
Mar 14, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-936$130.55$122k583,515Mar 18, 2025
Mar 14, 2025GGift
Class B Common Stockderivative10b5-1
-1,261,563$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
+1,261,563$0.00$03,372,340Mar 18, 2025
Mar 14, 2025MOption exercise
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
-110,408$0.00$0678,223Mar 18, 2025
Mar 14, 2025MOption exercise
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
+110,408$0.00$03,482,748Mar 18, 2025
Mar 14, 2025CConversion
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
-110,408$0.00$03,372,340Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivative10b5-1
-1,495,255$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
+1,495,255$0.00$01,495,255Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivative10b5-1
-996,837$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
+996,837$0.00$0996,837Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivative10b5-1
-996,837$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
+996,837$0.00$0996,837Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivative10b5-1
-996,837$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
+996,837$0.00$0996,837Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivative10b5-1
-1,491,302$0.00$00Mar 18, 2025
Mar 14, 2025GGift
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
+1,491,302$0.00$01,491,302Mar 18, 2025
Mar 18, 2025MOption exercise
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
-86,749$0.00$0591,474Mar 18, 2025
Mar 18, 2025MOption exercise
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
+86,749$0.00$03,459,089Mar 18, 2025

Related signals

Other insiders at Reddit, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
15Weak
RDDTsell10b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.5M
17,308 shares
-5%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.8M
17,308 shares
-5%
18Weak
RDDTsell 210b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$9.7M
60,000 shares
-6%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.7M
18,000 shares
-5%
50Moderate
RDDTsell 310b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$10M
39,208 shares
-33%
20Weak
RDDTsell 310b5-1
Reddit, Inc.
Christopher Brian Slowe
Chief Technology Officer
$3.6M
14,000 shares
-6%
30Weak
RDDTsell 410b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$4.7M
18,000 shares
-4%
20Weak
RDDTsell 410b5-1
Reddit, Inc.
Christopher Brian Slowe
Chief Technology Officer
$3.3M
14,000 shares
-6%
42Moderate
RDDTsell 610b5-1
Reddit, Inc.
Andrew Vollero
Chief Financial Officer
$6.5M
30,000 shares
-10%
30Weak
RDDTsell 610b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$4.0M
18,000 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Steve Ladd Huffman sold $16M of RDDT | InsiderTell