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sellWeak cluster of 310b5-1 plan

Steve Ladd Huffman sold $12M of RDDT

CEO & President at Reddit, Inc.. 124,408 shares at an average of $96.65, traded Apr 15, 2025, filed Apr 17, 2025.

Warning score
35
Value
$12M
124,408 shares
Holdings after
577,013
-21% from before
From 52-week low
+63%
low $59.09, close $96.46
From 52-week high
-57%
high $225.23, as of Apr 15, 2025

Score components

  • Role
    CEO
    +25
  • Trade size
    $12.0M at market
    +25
  • Share of holdings sold
    Sold 21% of holdings
    +5
  • Cluster
    3 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

RDDTOct 9, 2026 · close 159.91
Since filing Apr 17, 2025: +66.3%SPY +50.4% · excess +15.9%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001713445-25-000080, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Apr 15, 2025CConversion
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
+14,000$0.00$0591,013Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-3,100$95.35$296k587,913Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-5,587$96.26$538k582,326Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-2,613$97.31$254k579,713Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-2,400$98.15$236k577,313Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-300$99.33$30k577,013Apr 17, 2025
Apr 15, 2025CConversion
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
+110,408$0.00$0687,421Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-17,485$95.25$1.7M669,936Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-51,127$96.20$4.9M618,809Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-17,426$97.16$1.7M601,383Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-17,991$97.99$1.8M583,392Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-6,179$98.96$611k577,213Apr 17, 2025
Apr 15, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-200$99.63$20k577,013Apr 17, 2025
Apr 15, 2025CConversion
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
-14,000$0.00$03,441,545Apr 17, 2025
Apr 15, 2025MOption exercise
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
-110,408$0.00$0481,066Apr 17, 2025
Apr 15, 2025MOption exercise
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
+110,408$0.00$03,551,953Apr 17, 2025
Apr 15, 2025CConversion
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
-110,408$0.00$03,441,545Apr 17, 2025
Apr 16, 2025MOption exercise
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
-86,749$0.00$0394,317Apr 17, 2025
Apr 16, 2025MOption exercise
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
+86,749$0.00$03,528,294Apr 17, 2025

Related signals

Other insiders at Reddit, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
15Weak
RDDTsell10b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.5M
17,308 shares
-5%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.8M
17,308 shares
-5%
18Weak
RDDTsell 210b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$9.7M
60,000 shares
-6%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.7M
18,000 shares
-5%
28Weak
RDDTsell 510b5-1
Reddit, Inc.
Michelle Marie Reynolds
Chief Accounting Officer
$527k
3,500 shares
-8%
20Weak
RDDTsell 510b5-1
Reddit, Inc.
Christopher Brian Slowe
Chief Technology Officer
$2.2M
16,000 shares
-6%
35Weak
RDDTsell 510b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$15M
124,409 shares
-22%
20Weak
RDDTsell 510b5-1
Reddit, Inc.
Michelle Marie Reynolds
Chief Accounting Officer
$114k
909 shares
-2%
25Weak
RDDTsell 510b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$4.1M
33,333 shares
-2%
42Moderate
RDDTsell 510b5-1
Reddit, Inc.
Andrew Vollero
Chief Financial Officer
$3.5M
30,000 shares
-8%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Steve Ladd Huffman sold $12M of RDDT | InsiderTell