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sellWeak cluster of 410b5-1 plan

Timothy D Cook sold $33M of AAPL

Chief Executive Officer at Apple Inc.. 129,963 shares at an average of $256.81, traded Oct 2, 2025, filed Oct 3, 2025.

Warning score
30
Value
$33M
129,963 shares
Holdings after
3,280,295
-4% from before
From 52-week low
+50%
low $171.37, close $256.18
From 52-week high
-0%
high $257.15, as of Oct 2, 2025

Score components

  • Role
    CEO
    +25
  • Trade size
    $33.4M at market
    +25
  • Share of holdings sold
    Sold 3.8% of holdings
    0
  • Cluster
    4 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +4.8%, 3m +5.1%, 6m -0.6%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

AAPLOct 9, 2026 · close 336.64
Since filing Oct 3, 2025: +31.0%SPY +17.5% · excess +13.4%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001214156-25-000011, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Oct 1, 2025MOption exercise
Common Stock10b5-1
+277,206--3,557,501Oct 3, 2025
Oct 1, 2025FTax withholding
Common Stock10b5-1
-147,243$255.45$38M3,410,258Oct 3, 2025
Oct 2, 2025SOpen-market sale
Common Stock10b5-1
-8,395$254.83$2.1M3,401,863Oct 3, 2025
Oct 2, 2025SOpen-market sale
Common Stock10b5-1
-22,524$255.86$5.8M3,379,339Oct 3, 2025
Oct 2, 2025SOpen-market sale
Common Stock10b5-1
-39,293$256.62$10M3,340,046Oct 3, 2025
Oct 2, 2025SOpen-market sale
Common Stock10b5-1
-59,751$257.57$15M3,280,295Oct 3, 2025
Oct 1, 2025MOption exercise
Restricted Stock Unitderivative10b5-1
-277,206--0Oct 3, 2025

Related signals

Other insiders at Apple Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$796k
2,399 shares
-6%
40Moderate
AAPLsell 410b5-1
Apple Inc.
John Ternus
CEO
$8.5M
25,412 shares
-30%
30Weak
AAPLsell 410b5-1
Apple Inc.
Deirdre O'Brien
Senior Vice President
$15M
46,389 shares
-25%
25Weak
AAPLsell 410b5-1
Apple Inc.
Timothy D Cook
Executive Chair
$64M
191,753 shares
-6%
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$806k
2,399 shares
-5%
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$816k
2,399 shares
-5%
0Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$475k
1,438 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$456k
1,438 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$456k
1,439 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Secretary
$447k
1,439 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Timothy D Cook sold $33M of AAPL | InsiderTell