Glenn D Fogel sold $4.9M of BKNG
CEO AND PRESIDENT at Booking Holdings Inc.. 953 shares at an average of $5,181.34, traded Jan 15, 2026, filed Jan 16, 2026.
Score components
- +25RoleCEO
- +25Trade size$4.9M at market
- 0Share of holdings soldSold 4.6% of holdings
- +15Cluster3 insiders selling within 14 days
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m -19.1%, 3m -6.0%, 6m -10.8%.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001516908-26-000003, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,147.58 | $51k | 20,558 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,148.72 | $51k | 20,548 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,149.96 | $51k | 20,538 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,153.05 | $52k | 20,528 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -20 | $5,158.58 | $103k | 20,508 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,160.97 | $52k | 20,498 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -30 | $5,162.82 | $155k | 20,468 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,165.21 | $52k | 20,458 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -40 | $5,167.24 | $207k | 20,418 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,169.19 | $52k | 20,408 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -40 | $5,171.25 | $207k | 20,368 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -30 | $5,172.88 | $155k | 20,338 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -20 | $5,173.52 | $103k | 20,318 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,174.93 | $52k | 20,308 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,176.77 | $52k | 20,298 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -31 | $5,181.13 | $161k | 20,267 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -93 | $5,182.51 | $482k | 20,174 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -70 | $5,183.33 | $363k | 20,104 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -70 | $5,184.38 | $363k | 20,034 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -50 | $5,185.57 | $259k | 19,984 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -80 | $5,186.96 | $415k | 19,904 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -84 | $5,187.94 | $436k | 19,820 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -25 | $5,189.27 | $130k | 19,795 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -50 | $5,190.41 | $260k | 19,745 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -30 | $5,191.73 | $156k | 19,715 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -20 | $5,192.49 | $104k | 19,695 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -10 | $5,196.24 | $52k | 19,685 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -20 | $5,197.53 | $104k | 19,665 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -20 | $5,198.72 | $104k | 19,645 | Jan 16, 2026 |
| Jan 15, 2026 | SOpen-market sale Common Stock10b5-1 | -30 | $5,200.25 | $156k | 19,615 | Jan 16, 2026 |
Related signals
Other insiders at Booking Holdings Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 16Weak | Booking Holdings Inc. | Paulo Pisano CHIEF HUMAN RESOURCES OFFICER | $260k 1,500 shares | -2% | |
| 15Weak | Booking Holdings Inc. | Robert J Mylod Jr director | $200k 1,000 shares | -7% | |
| 30Weak | Booking Holdings Inc. | Paulo Pisano CHIEF HUMAN RESOURCES OFFICER | $610k 3,000 shares | -4% | |
| 40Moderate | Booking Holdings Inc. | Peter J Millones EXECUTIVE VP, GENERAL COUNSEL | $10M 50,050 shares | -12% | |
| 19Weak | Booking Holdings Inc. | Vanessa Ames Wittman director | $79k 375 shares | -2% | |
| 52Moderate | Booking Holdings Inc. | Ewout L Steenbergen CHIEF FINANCIAL OFFICER | $4.2M 20,000 shares | -25% | |
| 22Weak | Booking Holdings Inc. | Robert J Mylod Jr director | $207k 1,000 shares | -6% | |
| 40Moderate | Booking Holdings Inc. | Robert J Mylod Jr director | $1.0M 5,000 shares | -24% | |
| 15Weak | Booking Holdings Inc. | Vanessa Ames Wittman director | $216k 1,125 shares | -6% | |
| 25Weak | Booking Holdings Inc. | Peter J Millones EXECUTIVE VP, GENERAL COUNSEL | $10M 62,500 shares | -13% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.