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sellWeak

Joyce Russell sold $148k of CELH

director at Celsius Holdings, Inc.. 2,880 shares at an average of $51.31, traded Mar 2, 2026, filed Mar 3, 2026.

Warning score
31
Value
$148k
2,880 shares
Holdings after
18,837
-13% from before
From 52-week low
+94%
low $25.42, close $49.25
From 52-week high
-24%
high $64.86, as of Mar 2, 2026

Score components

  • Role
    Director
    +15
  • Trade size
    $148k at market
    +11
  • Share of holdings sold
    Sold 13% of holdings
    +5
  • Cluster
    No other insider selling within 14 days
    0

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m -27.7%, 3m -35.2%, 6m -34.8%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

CELHOct 13, 2026 · close 27.93
Since filing Mar 3, 2026: -40.7%SPY +15.3% · excess -56.0%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001628280-26-014156, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Feb 27, 2026AGrant or award
Common Stock, $0.001 par value per share
+2,611$0.00$021,717Mar 3, 2026
Mar 2, 2026SOpen-market sale
Common Stock, $0.001 par value per share
-2,880$51.31$148k18,837Mar 3, 2026

Related signals

Other insiders at Celsius Holdings, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
48Moderate
CELHbuy 3
Celsius Holdings, Inc.
Hal Kravitz
director
$336k
12,000 shares
+5%
55Moderate
CELHbuy 3
Celsius Holdings, Inc.
Damon DeSantis
director
$1.0M
36,000 shares
+1%
58Moderate
CELHbuy 3
Celsius Holdings, Inc.
John Fieldly
Chief Executive Officer
$494k
18,000 shares
+2%
66Notable
CELHbuy 3
Celsius Holdings, Inc.
John Fieldly
Chief Executive Officer
$249k
8,475 shares
+1%
61Notable
CELHbuy 3
Celsius Holdings, Inc.
Hal Kravitz
director
$250k
8,400 shares
+4%
68Notable
CELHbuy 3
Celsius Holdings, Inc.
Eric Hanson
President & COO
$218k
7,500 shares
+11%
48Moderate
CELHbuy 2
Celsius Holdings, Inc.
Hal Kravitz
director
$452k
10,000 shares
+5%
51Moderate
CELHbuy 2
Celsius Holdings, Inc.
Eric Hanson
President & COO
$200k
4,558 shares
+10%
24Weak
CELHsell 210b5-1
Celsius Holdings, Inc.
Jarrod Langhans
Chief Financial Officer
$325k
5,000 shares
-5%
50Moderate
CELHsell 2
Celsius Holdings, Inc.
William H. Milmoe
owner
$2.5M
40,000 shares
-15%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Joyce Russell sold $148k of CELH | InsiderTell