Casey O'Connor sold $726k of SFIX
Chief Legal Officer at Stitch Fix, Inc.. 138,752 shares at an average of $5.23, traded Jan 20, 2026, filed Jan 22, 2026.
Score components
- +15RoleOfficer
- +21Trade size$726k at market
- +5Share of holdings soldSold 22% of holdings
- +15Cluster3 insiders selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m -33.3%, 3m -27.4%, 6m -32.4%.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001628280-26-003169, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Jan 20, 2026 | MOption exercise Class A Common Stock10b5-1 | +13,641 | $3.80 | $52k | 625,712 | Jan 22, 2026 |
| Jan 20, 2026 | SOpen-market sale Class A Common Stock10b5-1 | -83,641 | $5.16 | $431k | 542,071 | Jan 22, 2026 |
| Jan 21, 2026 | MOption exercise Class A Common Stock10b5-1 | +13,852 | $3.80 | $53k | 555,923 | Jan 22, 2026 |
| Jan 21, 2026 | SOpen-market sale Class A Common Stock10b5-1 | -13,852 | $5.34 | $74k | 542,071 | Jan 22, 2026 |
| Jan 22, 2026 | MOption exercise Class A Common Stock10b5-1 | +41,259 | $3.80 | $157k | 583,330 | Jan 22, 2026 |
| Jan 22, 2026 | SOpen-market sale Class A Common Stock10b5-1 | -41,259 | $5.34 | $220k | 542,071 | Jan 22, 2026 |
| Jan 20, 2026 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -13,641 | $0.00 | $0 | 455,111 | Jan 22, 2026 |
| Jan 21, 2026 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -13,852 | $0.00 | $0 | 441,259 | Jan 22, 2026 |
| Jan 22, 2026 | MOption exercise Non-qualified Stock Option (Right to Buy)derivative10b5-1 | -41,259 | $0.00 | $0 | 400,000 | Jan 22, 2026 |
Related signals
Other insiders at Stitch Fix, Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 0Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $286k 70,000 shares | -7% | |
| 1Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $263k 70,000 shares | -7% | |
| 8Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $265k 70,000 shares | -7% | |
| 27Weak | Stitch Fix, Inc. | Casey O'Connor Chief Legal Officer | $197k 50,000 shares | -10% | |
| 8Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $253k 70,000 shares | -6% | |
| 30Weak | Stitch Fix, Inc. | David Aufderhaar Chief Financial Officer | $257k 67,960 shares | -6% | |
| 8Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $265k 70,000 shares | -6% | |
| 2Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $310k 70,011 shares | -6% | |
| 5Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $451k 100,000 shares | -9% | |
| 2Weak | Stitch Fix, Inc. | Anthony Bacos Chief Prod/Technology Officer | $282k 70,000 shares | -6% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.