Skip to content
sellNotable cluster of 310b5-1 plan

Niraj Shah sold $8.4M of W

Chief Executive Officer at Wayfair Inc.. 109,389 shares at an average of $77.19, traded Mar 23, 2026, filed Mar 25, 2026.

Warning score
65
Value
$8.4M
109,389 shares
Holdings after
59,748
-65% from before
From 52-week low
+217%
low $24.14, close $76.56
From 52-week high
-36%
high $119.05, as of Mar 23, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $8.4M at market
    +25
  • Share of holdings sold
    Sold 65% of holdings
    +20
  • Cluster
    3 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m -1.2%, 3m +16.4%, 6m +24.8%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

WOct 9, 2026 · close 105.74
Since filing Mar 25, 2026: +32.6%SPY +19.1% · excess +13.5%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001616707-26-000059, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Mar 23, 2026SOpen-market sale
Class A Common Stock10b5-1
-1,994$75.45$150k167,143Mar 25, 2026
Mar 23, 2026SOpen-market sale
Class A Common Stock10b5-1
-50,198$76.53$3.8M116,945Mar 25, 2026
Mar 23, 2026SOpen-market sale
Class A Common Stock10b5-1
-32,087$77.43$2.5M84,858Mar 25, 2026
Mar 23, 2026SOpen-market sale
Class A Common Stock10b5-1
-23,539$78.44$1.8M61,319Mar 25, 2026
Mar 24, 2026SOpen-market sale
Class A Common Stock10b5-1
-1,571$77.18$121k59,748Mar 25, 2026

Related signals

Other insiders at Wayfair Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
8Weak
Wsell 210b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$631k
6,056 shares
-5%
9Weak
Wsell 210b5-1
Wayfair Inc.
Fiona Tan
Chief Technology Officer
$715k
7,000 shares
-3%
40Moderate
Wsell 310b5-1
Wayfair Inc.
Steven Conine
Co-Founder
$7.1M
69,000 shares
-19%
50Moderate
Wsell 310b5-1
Wayfair Inc.
Niraj Shah
Chief Executive Officer
$7.1M
69,000 shares
-19%
31Weak
Wsell 310b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$698k
6,968 shares
-6%
33Weak
Wsell 210b5-1
Wayfair Inc.
Steven Conine
Co-Founder
$9.3M
120,000 shares
-22%
43Moderate
Wsell 210b5-1
Wayfair Inc.
Niraj Shah
Chief Executive Officer
$9.3M
120,000 shares
-22%
10Weak
Wsell 310b5-1
Wayfair Inc.
Jon Blotner
Pres., Commercial & Operations
$346k
4,790 shares
-4%
37Weak
Wsell 310b5-1
Wayfair Inc.
Steven Conine
Co-Founder
$818k
10,394 shares
-17%
48Moderate
Wsell 310b5-1
Wayfair Inc.
Niraj Shah
Chief Executive Officer
$835k
10,611 shares
-18%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Niraj Shah sold $8.4M of W | InsiderTell