Christopher Vanderhook sold $152k of DSP
Chief Operating Officer at Viant Technology Inc.. 12,920 shares at an average of $11.79, traded Mar 17, 2026, filed Mar 19, 2026.
Score components
- +20RoleCOO
- +11Trade size$152k at market
- +20Share of holdings soldSold 100% of holdings
- +15Cluster4 insiders selling within 14 days
- -15Exercise and sellShares came from an option exercise in the same filing
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
This signal so far: 1m 0.0%, 3m -3.2%, 6m -13.7%.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0001828791-26-000023, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Mar 17, 2026 | MOption exercise Class A Common Stockindirect: By Capital V LLC10b5-1 | +12,500 | $0.00 | $0 | 12,920 | Mar 19, 2026 |
| Mar 17, 2026 | DDisposition to issuer Class B Common Stockindirect: By Capital V LLC10b5-1 | -12,500 | $0.00 | $0 | 9,119,775 | Mar 19, 2026 |
| Mar 17, 2026 | SOpen-market sale Class A Common Stockindirect: By Capital V LLC10b5-1 | -5,000 | $11.80 | $59k | 7,920 | Mar 19, 2026 |
| Mar 18, 2026 | SOpen-market sale Class A Common Stockindirect: By Capital V LLC10b5-1 | -5,000 | $12.00 | $60k | 2,920 | Mar 19, 2026 |
| Mar 19, 2026 | SOpen-market sale Class A Common Stockindirect: By Capital V LLC10b5-1 | -2,920 | $11.42 | $33k | 0 | Mar 19, 2026 |
| Mar 17, 2026 | MOption exercise Class B Unitsderivativeindirect: By Capital V LLC10b5-1 | -12,500 | - | - | 9,119,775 | Mar 19, 2026 |
Related signals
Other insiders at Viant Technology Inc. and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 18Weak | Viant Technology Inc. | Larry Madden Chief Financial Officer | $390k 31,644 shares | -8% | |
| 17Weak | Viant Technology Inc. | Larry Madden Chief Financial Officer | $359k 27,451 shares | -6% | |
| 22Weak | Viant Technology Inc. | Larry Madden Chief Financial Officer | $30k 2,814 shares | -1% | |
| 28Weak | Viant Technology Inc. | Capital V LLC owner | $413k 37,500 shares | -100% | |
| 31Weak | Viant Technology Inc. | Christopher Vanderhook Chief Operating Officer | $138k 12,500 shares | -100% | |
| 36Weak | Viant Technology Inc. | Timothy Vanderhook CEO and Chairman | $138k 12,500 shares | -100% | |
| 18Weak | Viant Technology Inc. | Larry Madden Chief Financial Officer | $390k 30,519 shares | -7% | |
| 28Weak | Viant Technology Inc. | Capital V LLC owner | $416k 37,500 shares | -100% | |
| 31Weak | Viant Technology Inc. | Christopher Vanderhook Chief Operating Officer | $139k 12,500 shares | -100% | |
| 36Weak | Viant Technology Inc. | Timothy Vanderhook CEO and Chairman | $139k 12,500 shares | -100% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.