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sellWeak cluster of 210b5-1 plan

Timothy D Cook sold $17M of AAPL

Chief Executive Officer at Apple Inc.. 64,949 shares at an average of $254.23, traded Apr 2, 2026, filed Apr 3, 2026.

Warning score
23
Value
$17M
64,949 shares
Holdings after
3,280,418
-2% from before
From 52-week low
+49%
low $171.37, close $255.46
From 52-week high
-10%
high $285.41, as of Apr 2, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $16.5M at market
    +25
  • Share of holdings sold
    Sold 1.9% of holdings
    0
  • Cluster
    2 insiders selling within 14 days
    +8
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +8.2%, 3m +19.3%, 6m +29.1%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

AAPLOct 9, 2026 · close 336.64
Since filing Apr 6, 2026: +30.3%SPY +18.7% · excess +11.6%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001140361-26-013190, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Apr 1, 2026MOption exercise
Common Stock10b5-1
+131,576--3,411,994Apr 3, 2026
Apr 1, 2026FTax withholding
Common Stock10b5-1
-66,627$255.63$17M3,345,367Apr 3, 2026
Apr 2, 2026SOpen-market sale
Common Stock10b5-1
-5,087$251.25$1.3M3,340,280Apr 3, 2026
Apr 2, 2026SOpen-market sale
Common Stock10b5-1
-9,147$252.11$2.3M3,331,133Apr 3, 2026
Apr 2, 2026SOpen-market sale
Common Stock10b5-1
-1,878$253.13$475k3,329,255Apr 3, 2026
Apr 2, 2026SOpen-market sale
Common Stock10b5-1
-16,083$254.37$4.1M3,313,172Apr 3, 2026
Apr 2, 2026SOpen-market sale
Common Stock10b5-1
-28,188$255.17$7.2M3,284,984Apr 3, 2026
Apr 2, 2026SOpen-market sale
Common Stock10b5-1
-4,566$256.00$1.2M3,280,418Apr 3, 2026
Apr 1, 2026MOption exercise
Restricted Stock Unitderivative10b5-1
-85,080--0Apr 3, 2026
Apr 1, 2026MOption exercise
Restricted Stock Unitderivative10b5-1
-22,159--22,159Apr 3, 2026
Apr 1, 2026MOption exercise
Restricted Stock Unitderivative10b5-1
-24,337--48,673Apr 3, 2026

Related signals

Other insiders at Apple Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$796k
2,399 shares
-6%
40Moderate
AAPLsell 410b5-1
Apple Inc.
John Ternus
CEO
$8.5M
25,412 shares
-30%
30Weak
AAPLsell 410b5-1
Apple Inc.
Deirdre O'Brien
Senior Vice President
$15M
46,389 shares
-25%
25Weak
AAPLsell 410b5-1
Apple Inc.
Timothy D Cook
Executive Chair
$64M
191,753 shares
-6%
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$806k
2,399 shares
-5%
32Weak
AAPLsell 410b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$816k
2,399 shares
-5%
0Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$475k
1,438 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$456k
1,438 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Government Affairs
$456k
1,439 shares
-4%
12Weak
AAPLsell10b5-1
Apple Inc.
Jennifer Newstead
SVP, GC and Secretary
$447k
1,439 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.