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sellWeak cluster of 410b5-1 plan

Christopher Vanderhook sold $137k of DSP

Chief Operating Officer at Viant Technology Inc.. 12,500 shares at an average of $10.96, traded Apr 20, 2026, filed Apr 22, 2026.

Warning score
31
Value
$137k
12,500 shares
Holdings after
0
-100% from before
From 52-week low
+38%
low $8.14, close $11.23
From 52-week high
-30%
high $16.04, as of Apr 20, 2026

Score components

  • Role
    COO
    +20
  • Trade size
    $137k at market
    +11
  • Share of holdings sold
    Sold 100% of holdings
    +20
  • Cluster
    4 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

DSPOct 12, 2026 · close 13.17
Since filing Apr 22, 2026: +22.2%SPY +10.0% · excess +12.2%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001843104-26-000009, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Apr 20, 2026MOption exercise
Class A Common Stockindirect: By Capital V LLC10b5-1
+12,500$0.00$012,500Apr 22, 2026
Apr 20, 2026DDisposition to issuer
Class B Common Stockindirect: By Capital V LLC10b5-1
-12,500$0.00$09,107,275Apr 22, 2026
Apr 20, 2026SOpen-market sale
Class A Common Stockindirect: By Capital V LLC10b5-1
-5,000$11.12$56k7,500Apr 22, 2026
Apr 21, 2026SOpen-market sale
Class A Common Stockindirect: By Capital V LLC10b5-1
-4,704$10.91$51k2,796Apr 22, 2026
Apr 22, 2026SOpen-market sale
Class A Common Stockindirect: By Capital V LLC10b5-1
-2,796$10.74$30k0Apr 22, 2026
Apr 20, 2026MOption exercise
Class B Unitsderivativeindirect: By Capital V LLC10b5-1
-12,500--9,107,275Apr 22, 2026

Related signals

Other insiders at Viant Technology Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
18Weak
DSPsell10b5-1
Viant Technology Inc.
Larry Madden
Chief Financial Officer
$390k
31,644 shares
-8%
17Weak
DSPsell10b5-1
Viant Technology Inc.
Larry Madden
Chief Financial Officer
$359k
27,451 shares
-6%
22Weak
DSPsell 410b5-1
Viant Technology Inc.
Larry Madden
Chief Financial Officer
$30k
2,814 shares
-1%
28Weak
DSPsell 410b5-1
Viant Technology Inc.
Capital V LLC
owner
$413k
37,500 shares
-100%
31Weak
DSPsell 410b5-1
Viant Technology Inc.
Christopher Vanderhook
Chief Operating Officer
$138k
12,500 shares
-100%
36Weak
DSPsell 410b5-1
Viant Technology Inc.
Timothy Vanderhook
CEO and Chairman
$138k
12,500 shares
-100%
18Weak
DSPsell10b5-1
Viant Technology Inc.
Larry Madden
Chief Financial Officer
$390k
30,519 shares
-7%
28Weak
DSPsell 510b5-1
Viant Technology Inc.
Capital V LLC
owner
$416k
37,500 shares
-100%
31Weak
DSPsell 510b5-1
Viant Technology Inc.
Christopher Vanderhook
Chief Operating Officer
$139k
12,500 shares
-100%
36Weak
DSPsell 510b5-1
Viant Technology Inc.
Timothy Vanderhook
CEO and Chairman
$139k
12,500 shares
-100%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Christopher Vanderhook sold $137k of DSP | InsiderTell