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sellWeak cluster of 410b5-1 plan

Daniel Mark Rogers sold $95k of ASAN

Chief Executive Officer at Asana, Inc.. 13,790 shares at an average of $6.90, traded Jun 30, 2026, filed Jul 2, 2026.

Warning score
30
Value
$95k
13,790 shares
Holdings after
1,891,990
-1% from before
From 52-week low
+28%
low $5.46, close $7.00
From 52-week high
-54%
high $15.35, as of Jun 30, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $95k at market
    +10
  • Share of holdings sold
    Sold 0.7% of holdings
    0
  • Cluster
    4 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

ASANOct 9, 2026 · close 10.07
Since filing Jul 2, 2026: +37.2%SPY +4.7% · excess +32.5%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0002075006-26-000004, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Jun 30, 2026SOpen-market sale
Class A Common Stock10b5-1
-13,790$6.90$95k1,891,990Jul 2, 2026

Related signals

Other insiders at Asana, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
37Weak
ASANsell 3
Asana, Inc.
Katie Marie Colendich
GC, Corporate Secretary
$55k
6,318 shares
-4%
21Weak
ASANsell 310b5-1
Asana, Inc.
Katie Marie Colendich
GC, Corporate Secretary
$154k
15,910 shares
-9%
32Weak
ASANsell 310b5-1
Asana, Inc.
Aziz Megji
Chief Financial Officer
$368k
38,668 shares
-5%
50Moderate
ASANsell 310b5-1
Asana, Inc.
Daniel Mark Rogers
Chief Executive Officer
$4.2M
451,112 shares
-23%
5Weak
ASANsell10b5-1
Asana, Inc.
Daniel Mark Rogers
Chief Executive Officer
$17k
1,655 shares
-0%
36Weak
ASANsell 4
Asana, Inc.
Katie Marie Colendich
GC, Corporate Secretary
$35k
5,242 shares
-3%
26Weak
ASANsell 410b5-1
Asana, Inc.
Aziz Megji
Chief Financial Officer
$89k
13,239 shares
-2%
29Weak
ASANsell 410b5-1
Asana, Inc.
Aziz Megji
Chief Financial Officer
$211k
31,696 shares
-4%
52Moderate
ASANsell 4
Asana, Inc.
Daniel Mark Rogers
Chief Executive Officer
$180k
26,975 shares
-1%
20Weak
ASANsell 410b5-1
Asana, Inc.
Katie Marie Colendich
GC, Corporate Secretary
$107k
15,984 shares
-8%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Daniel Mark Rogers sold $95k of ASAN | InsiderTell