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sellWeak cluster of 410b5-1 plan

Katherine Adkins sold $6.1M of AFRM

Chief Legal Officer at Affirm Holdings, Inc.. 83,328 shares at an average of $73.04, traded Sep 1, 2026, filed Sep 3, 2026.

Warning score
30
Value
$6.1M
83,328 shares
Holdings after
152,439
-43% from before
From 52-week low
+64%
low $42.53, close $69.94
From 52-week high
-24%
high $92.18, as of Sep 1, 2026

Score components

  • Role
    Officer
    +15
  • Trade size
    $6.1M at market
    +25
  • Share of holdings sold
    Sold 43% of holdings
    +10
  • Cluster
    4 insiders selling within 14 days
    +15
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

AFRMOct 13, 2026 · close 77.89
Since filing Sep 3, 2026: +4.8%SPY +0.9% · excess +4.0%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001628280-26-060528, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Sep 1, 2026MOption exercise
Class A Common Stock10b5-1
+10,594$0.00$0157,23442 d ago
Sep 1, 2026FTax withholding
Class A Common Stock10b5-1
-4,795$69.94$335k152,43942 d ago
Sep 1, 2026MOption exercise
Class A Common Stock10b5-1
+41,664$22.30$929k194,10342 d ago
Sep 1, 2026SOpen-market sale
Class A Common Stock10b5-1
-23,765$70.13$1.7M170,33842 d ago
Sep 1, 2026SOpen-market sale
Class A Common Stock10b5-1
-15,599$71.00$1.1M154,73942 d ago
Sep 1, 2026SOpen-market sale
Class A Common Stock10b5-1
-2,300$71.87$165k152,43942 d ago
Sep 3, 2026MOption exercise
Class A Common Stock10b5-1
+4,404$22.30$98k156,84342 d ago
Sep 3, 2026MOption exercise
Class A Common Stock10b5-1
+37,260$23.35$870k194,10342 d ago
Sep 3, 2026SOpen-market sale
Class A Common Stock10b5-1
-41,664$75.53$3.1M152,43942 d ago
Sep 1, 2026MOption exercise
Restricted Stock Unitsderivative10b5-1
-1,622$0.00$012,97642 d ago
Sep 1, 2026MOption exercise
Restricted Stock Unitsderivative10b5-1
-2,483$0.00$019,85942 d ago
Sep 1, 2026MOption exercise
Restricted Stock Unitsderivative10b5-1
-5,086$0.00$020,34342 d ago
Sep 1, 2026MOption exercise
Restricted Stock Unitsderivative10b5-1
-1,403$0.00$0042 d ago
Sep 1, 2026MOption exercise
Stock Option (Right to Buy)derivative10b5-1
-41,664$0.00$012,08442 d ago
Sep 3, 2026MOption exercise
Stock Option (Right to Buy)derivative10b5-1
-4,404$0.00$07,68042 d ago
Sep 3, 2026MOption exercise
Stock Option (Right to Buy)derivative10b5-1
-37,260$0.00$043,87442 d ago

Related signals

Other insiders at Affirm Holdings, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
60Notable
AFRMsell 3
Affirm Holdings, Inc.
Siphelele Jiyane
Chief Accounting Officer
$1.9M
26,980 shares
-13%
60Notable
AFRMsell 4
Affirm Holdings, Inc.
Siphelele Jiyane
Chief Accounting Officer
$1.8M
25,000 shares
-10%
47Moderate
AFRMsell 410b5-1
Affirm Holdings, Inc.
Robert O'Hare
Chief Financial Officer
$1.6M
21,631 shares
-89%
35Weak
AFRMsell 410b5-1
Affirm Holdings, Inc.
Michael Linford
Chief Operating Officer
$7.1M
79,219 shares
-40%
6Weak
AFRMsell10b5-1
Affirm Holdings, Inc.
Noel Bertram Watson
director
$156k
2,000 shares
-6%
20Weak
AFRMsell10b5-1
Affirm Holdings, Inc.
Michael Linford
Chief Operating Officer
$8.0M
100,000 shares
-46%
6Weak
AFRMsell10b5-1
Affirm Holdings, Inc.
Noel Bertram Watson
director
$130k
2,000 shares
-5%
5Weak
AFRMsell10b5-1
Affirm Holdings, Inc.
Noel Bertram Watson
director
$110k
2,000 shares
-5%
40Moderate
AFRMsell 210b5-1
Affirm Holdings, Inc.
Robert O'Hare
Chief Financial Officer
$2.9M
36,401 shares
-96%
43Moderate
AFRMsell 210b5-1
Affirm Holdings, Inc.
Max R Levchin
Chief Executive Officer
$54M
666,666 shares
-100%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Katherine Adkins sold $6.1M of AFRM | InsiderTell