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sellModerate cluster of 410b5-1 plan

Steve Ladd Huffman sold $2.1M of RDDT

CEO & President at Reddit, Inc.. 14,000 shares at an average of $151.35, traded Jun 30, 2025, filed Jul 2, 2025.

Warning score
45
Value
$2.1M
14,000 shares
Holdings after
539,631
-3% from before
From 52-week low
+155%
low $59.09, close $150.57
From 52-week high
-33%
high $225.23, as of Jun 30, 2025

Score components

  • Role
    CEO
    +25
  • Trade size
    $2.1M at market
    +25
  • Share of holdings sold
    Sold 2.5% of holdings
    0
  • Cluster
    4 insiders selling within 14 days
    +15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

This signal so far: 1m +18.4%, 3m +27.1%, 6m +44.3%.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

RDDTOct 9, 2026 · close 159.91
Since filing Jul 2, 2025: +0.4%SPY +27.1% · excess -26.8%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001713445-25-000175, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
Jun 30, 2025CConversion
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
+7,498$0.00$0553,631Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-602$147.81$89k553,029Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-300$148.94$45k552,729Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-4,741$150.31$713k547,988Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-3,100$151.48$470k544,888Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-2,957$152.20$450k541,931Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,800$153.27$276k540,131Jul 2, 2025
Jun 30, 2025SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-500$154.26$77k539,631Jul 2, 2025
Jun 30, 2025CConversion
Class B Common Stockderivativeindirect: By The XYZ Revocable Trust10b5-1
-7,498$0.00$03,628,915Jul 2, 2025

Related signals

Other insiders at Reddit, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
15Weak
RDDTsell10b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.5M
17,308 shares
-5%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.8M
17,308 shares
-5%
18Weak
RDDTsell 210b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$9.7M
60,000 shares
-6%
30Weak
RDDTsell 310b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.7M
18,000 shares
-5%
57Moderate
RDDTsell 3
Reddit, Inc.
Robert A. Sauerberg
director
$820k
5,128 shares
-16%
30Weak
RDDTsell 310b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$3.2M
18,000 shares
-5%
25Weak
RDDTsell 310b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$13M
75,000 shares
-7%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.9M
18,000 shares
-5%
30Weak
RDDTsell 310b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$3.6M
18,000 shares
-5%
25Weak
RDDTsell 310b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$7.8M
39,167 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Steve Ladd Huffman sold $2.1M of RDDT | InsiderTell