Laura Alber sold $3.7M of WSM
PRESIDENT & CEO at WILLIAMS SONOMA INC. 20,000 shares at an average of $183.04, traded Mar 16, 2026, filed Mar 18, 2026.
Score components
- +25RoleCEO
- +25Trade size$3.7M at market
- 0Share of holdings soldSold 2.5% of holdings
- +8Cluster2 insiders selling within 14 days
- -2010b5-1 planPre-scheduled under a 10b5-1 plan
What happened after comparable sells
Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.
Price around the trade, and since
From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.
Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™
Rows in this filing
Every transaction in Form 4 0000719955-26-000033, as filed. Open on EDGAR
| Date | Transaction | Shares | Price | Value | Holdings after | Filed |
|---|---|---|---|---|---|---|
| Mar 16, 2026 | SOpen-market sale Common Stock10b5-1 | -5,162 | $181.66 | $938k | 801,375 | Mar 18, 2026 |
| Mar 16, 2026 | SOpen-market sale Common Stock10b5-1 | -7,926 | $182.61 | $1.4M | 793,449 | Mar 18, 2026 |
| Mar 16, 2026 | SOpen-market sale Common Stock10b5-1 | -1,799 | $183.70 | $330k | 791,650 | Mar 18, 2026 |
| Mar 16, 2026 | SOpen-market sale Common Stock10b5-1 | -3,822 | $184.65 | $706k | 787,828 | Mar 18, 2026 |
| Mar 16, 2026 | SOpen-market sale Common Stock10b5-1 | -1,291 | $185.54 | $240k | 786,537 | Mar 18, 2026 |
Related signals
Other insiders at WILLIAMS SONOMA INC and this insider’s other filings.
| Score | Company | Insider | Value | Holdings | Filed |
|---|---|---|---|---|---|
| 38Weak | WILLIAMS SONOMA INC | Laura Alber PRESIDENT & CEO | $7.7M 35,000 shares | -4% | |
| 30Weak | WILLIAMS SONOMA INC | Jeffrey Howie EVP CHIEF FINANCIAL OFFICER | $672k 3,045 shares | -8% | |
| 30Weak | WILLIAMS SONOMA INC | Laura Alber PRESIDENT & CEO | $3.0M 15,000 shares | -2% | |
| 30Weak | WILLIAMS SONOMA INC | Laura Alber PRESIDENT & CEO | $3.5M 20,000 shares | -2% | |
| 30Weak | WILLIAMS SONOMA INC | Laura Alber PRESIDENT & CEO | $3.0M 15,000 shares | -2% | |
| 45Moderate | WILLIAMS SONOMA INC | Jeffrey Howie EVP CHIEF FINANCIAL OFFICER | $5.9M 32,684 shares | -49% | |
| 38Weak | WILLIAMS SONOMA INC | Laura Alber PRESIDENT & CEO | $7.3M 35,000 shares | -4% | |
| 14Weak | WILLIAMS SONOMA INC | Karalyn Yearout EVP CHIEF TALENT OFFICER | $157k 767 shares | -5% | |
| 30Weak | WILLIAMS SONOMA INC | Laura Alber PRESIDENT & CEO | $5.4M 30,000 shares | -3% | |
| 56Moderate | WILLIAMS SONOMA INC | Karalyn Yearout EVP CHIEF TALENT OFFICER | $696k 3,500 shares | -20% |
Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.