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sellWeak cluster of 210b5-1 plan

Steve Ladd Huffman sold $3.1M of RDDT

CEO & President at Reddit, Inc.. 18,000 shares at an average of $171.80, traded May 5, 2026, filed May 7, 2026.

Warning score
23
Value
$3.1M
18,000 shares
Holdings after
411,195
-4% from before
From 52-week low
+79%
low $95.85, close $171.63
From 52-week high
-37%
high $270.71, as of May 5, 2026

Score components

  • Role
    CEO
    +25
  • Trade size
    $3.1M at market
    +25
  • Share of holdings sold
    Sold 4.2% of holdings
    0
  • Cluster
    2 insiders selling within 14 days
    +8
  • Exercise and sell
    Shares came from an option exercise in the same filing
    -15
  • 10b5-1 plan
    Pre-scheduled under a 10b5-1 plan
    -20

What happened after comparable sells

Same side and tier, against the S&P 500, at 1, 3 and 6 months. Shown to Pro users; the whole table is on the backtest page.

Price around the trade, and since

From a quarter before the trade to today. The arrow is the trade, the circle the day the filing reached EDGAR, which is the first day anyone outside could act; the dotted line is the S&P 500 rebased to that day's close.

RDDTOct 9, 2026 · close 159.91
Since filing May 7, 2026: -2.5%SPY +6.9% · excess -9.4%

Daily candles, adjusted for splits and dividends. Green arrows are insider buys, red are sells, sized by value; the dashed line is the close on the filing day, the dotted line SPY rebased to it.Charts by TradingView Lightweight Charts™

Rows in this filing

Every transaction in Form 4 0001713445-26-000072, as filed. Open on EDGAR

DateTransactionSharesPriceValueHoldings afterFiled
May 5, 2026MOption exercise
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
+18,000$25.29$455k429,195May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,200$168.53$202k427,995May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,200$169.76$204k426,795May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-3,701$170.90$633k423,094May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-7,249$171.90$1.2M415,845May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,850$172.82$320k413,995May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-1,700$173.78$295k412,295May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-700$174.71$122k411,595May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-300$175.92$53k411,295May 7, 2026
May 5, 2026SOpen-market sale
Class A Common Stockindirect: By The XYZ Revocable Trust10b5-1
-100$176.81$18k411,195May 7, 2026
May 5, 2026MOption exercise
Stock Option (Right to Buy)derivativeindirect: By The XYZ Revocable Trust10b5-1
-18,000$0.00$01,189,255May 7, 2026

Related signals

Other insiders at Reddit, Inc. and this insider’s other filings.

ScoreCompanyInsiderValueHoldingsFiled
15Weak
RDDTsell10b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.5M
17,308 shares
-5%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.8M
17,308 shares
-5%
18Weak
RDDTsell 210b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$9.7M
60,000 shares
-6%
30Weak
RDDTsell 310b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.7M
18,000 shares
-5%
57Moderate
RDDTsell 3
Reddit, Inc.
Robert A. Sauerberg
director
$820k
5,128 shares
-16%
30Weak
RDDTsell 310b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$3.2M
18,000 shares
-5%
25Weak
RDDTsell 310b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$13M
75,000 shares
-7%
23Weak
RDDTsell 210b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$2.9M
18,000 shares
-5%
30Weak
RDDTsell 310b5-1
Reddit, Inc.
Steve Ladd Huffman
CEO & President
$3.6M
18,000 shares
-5%
25Weak
RDDTsell 310b5-1
Reddit, Inc.
Jennifer L. Wong
Chief Operating Officer
$7.8M
39,167 shares
-4%

Not investment advice. Scores and forward returns are decision support built from public SEC filings and past prices; they describe what happened after comparable filings, not what will happen after this one. Do your own research and size your risk.

Steve Ladd Huffman sold $3.1M of RDDT | InsiderTell